Happy Valley

Pisano

Customer and employee experience platform with flat-fee licensing

Pisano is a customer feedback & roadmaps tool for Enterprise, offered as paid. Founded in 2015. Popular alternatives include Qualtrics, SurveySparrow, QuestionPro.

About Pisano

Pisano is an experience management (XM) platform founded in 2015 with roots in Istanbul and led by co-founder and CEO Özkan Aykut Demir. Pisano Limited has offices in London and Istanbul and raised $2.5 million in 2020 in a round led by Elevator Ventures, the venture arm of Raiffeisen Bank International. Its core job is collecting feedback across channels, routing it to the right team and closing the loop with customers and employees.

The platform covers surveys and interactive flows, feedback collection over email, SMS, WhatsApp, web widgets, mobile apps, links, QR codes and in-store tablets, feedback management with escalation automation, a ticket manager, dashboards, customer journey mapping and analytics. Power-ups add indirect feedback collection, workflows, AI text analytics and Leo, an AI assistant for XM. Separate products target customer, employee, B2B and user experience plus market research. Pricing is a quoted flat fee with no caps on surveys or responses.

Pisano fits banks, insurers, retailers and other high-volume service businesses that want enterprise VoC without per-response pricing. Customers shown on its site include İşbank, Yapı Kredi, AXA Sigorta, QNB, RBI and Pluxee. Qualtrics and Medallia go deeper on research and analytics at much higher cost; SurveySparrow is cheaper and self-serve for smaller teams.

Recent development: Gartner placed Pisano as a Niche Player in its 2025 Magic Quadrant for Voice of the Customer Platforms and moved it up to Challenger in the March 2026 edition, noting strong usability and fast implementation.

Key features of Pisano

  • Surveys and interactive flows for NPS, CSAT and CES programs
  • Feedback channels including email, SMS, WhatsApp, web widget and mobile
  • Links, QR codes and feedback tablets for physical locations
  • Escalation automation and a built-in ticket manager to close the loop
  • Dashboards, customer journey mapping and analytics
  • AI text analytics and Leo, an AI assistant for experience data
  • Separate modules for employee, B2B and user experience programs
  • Zendesk app showing feedback and scores inside tickets

Pros and cons

Pros

  • Flat-fee licensing with no caps on surveys or responses
  • Fast implementation, highlighted by Gartner
  • Strong track record with Turkish banks and insurers
  • WhatsApp and in-store channels suit retail and service businesses
  • Support and training included in the license

Cons

  • No public prices, self-serve plan or free trial
  • AI features have been catching up rather than leading, per Gartner
  • Smaller integration ecosystem than Qualtrics or Medallia
  • Overkill for small teams that just need surveys
  • Limited independent information on company size and funding

Pisano pricing

Pisano uses a paid model.

PlanPriceIncludes
PlatformCustomFlat-fee license, no usage caps; support and training included
Power-upsCustomAdd-ons: text analytics, workflows, Leo AI assistant

Source: www.pisano.com · checked on Oct 20, 2026

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How Pisano compares in Customer feedback & roadmaps

Rank by votes
#2 / 23

0 votes from members

Starting price
—

Category median is $39/mo

Free alternatives
1

Free or open-source tools in Customer feedback & roadmaps

Pisano ranks #2 of 23 customer feedback & roadmaps tools by community votes and is not directly comparable on price.

Common use cases

  1. 1Branch and call center NPS programs in banking and insurance
  2. 2In-store feedback with QR codes and tablets in retail
  3. 3Closing the loop on detractors through escalations and tickets
  4. 4Employee engagement and pulse surveys
  5. 5Transactional CSAT after deliveries, claims or support cases

Best for

Banks, insurers and retailers that need enterprise voice-of-customer programs across digital and physical channels at a predictable flat fee.

Not ideal for

Small businesses wanting a cheap self-serve survey tool or research teams needing advanced statistics (SurveySparrow, Typeform, Qualtrics).

Integrations

  • Zendesk
  • WhatsApp
  • Email and SMS
  • Web widget
  • Mobile SDK
  • QR codes

Our take

Pisano is a credible, often cheaper alternative to Qualtrics and Medallia for regulated, high-volume service businesses, especially in Turkey and the Middle East. Ask for a demo with your own channel mix and compare the flat fee against per-response pricing from bigger vendors.

FAQ

What is Pisano?
Pisano is a Customer feedback & roadmaps tool: Customer and employee experience platform with flat-fee licensing.
How much does Pisano cost?
Pisano uses a paid model with no public price list and no free trial; contact Pisano for a custom quote.
What are the best alternatives to Pisano?
Community-listed alternatives to Pisano include Qualtrics, SurveySparrow, QuestionPro, TheySaid.
What does Pisano integrate with?
Pisano integrates with Zendesk, WhatsApp, Email and SMS, Web widget, Mobile SDK, QR codes and more.
Which platforms does Pisano support?
Pisano is available on web.
Who is Pisano for?
Banks, insurers and retailers that need enterprise voice-of-customer programs across digital and physical channels at a predictable flat fee.

Alternatives to Pisano

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  • AI-moderated user tests and surveys with real or synthetic users

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  • Open-source in-app surveys

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