Apollo.io is a Sales engagement & outbound tool: B2B contact database with sequences and dialer.

How much does Apollo.io cost?

Apollo.io uses a Freemium model; paid plans start at $59 per month.

What are the best alternatives to Apollo.io?

Community-listed alternatives to Apollo.io include lemlist, Reply.io, Lusha, Causo.

What does Apollo.io integrate with?

Apollo.io integrates with Salesforce, HubSpot, Pipedrive, Gmail, Outlook, LinkedIn (extension) and more.

Apollo.io

B2B contact database with sequences and dialer

Freemium · $59Sales engagement & outbound

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Apollo.io is a sales engagement & outbound tool for Small businesses and Enterprise, offered as freemium ($59/mo). Based in United States, founded in 2015. Popular alternatives include lemlist, Reply.io, Lusha.

About Apollo.io

Apollo.io is a sales intelligence and engagement platform from San Francisco that combines a B2B database of more than 270 million contacts and tens of millions of companies with the tools to reach them. Many startups use it as their prospecting data source, outbound tool and, at first, a lightweight CRM, all in one subscription.

Prospecting starts with filters for title, seniority, industry, headcount, technologies, funding and buying intent, and a Chrome extension surfaces emails and phone numbers on LinkedIn and company websites. Contacts flow into sequences that mix automated emails, call tasks and LinkedIn steps, with a built-in dialer, call recording, meeting scheduler, enrichment of existing CRM records and AI that researches accounts and drafts personalized messages. Usage runs on credits for emails, mobile numbers and exports. The free plan is unusually generous for a data vendor, and paid plans are priced per user per month, rising through Basic and Professional tiers to a Custom plan for larger teams.

Apollo fits startups, SMB sales teams and founders doing outbound who need data and sequencing at a fraction of ZoomInfo's price. Email accuracy is generally good, mobile numbers are weaker, and teams must manage sending limits and domain health to protect deliverability. ZoomInfo offers deeper enterprise data, Clay is better for multi-source enrichment and research workflows, and Instantly or lemlist focus on outreach volume and personalization. Coverage of Turkish companies exists but is thinner than for the US and Western Europe.

Key features of Apollo.io

Searchable database with 65+ filters and buying intent
Email sequences with A/B tests and deliverability tools
Dialer, call recording and conversation intelligence
Chrome extension for LinkedIn and websites
CRM enrichment and two-way sync
AI research, writing and workflows

Pros and cons

Pros

Data plus engagement in one affordable tool
Generous free tier
Fast prospect list building
Good CRM integrations

Cons

Mobile number accuracy varies
Credit limits on higher-value data
Deliverability depends on your setup
UI has grown busy

Apollo.io pricing

Apollo.io uses a freemium model.

Plan	Price	Includes
Free	$0	Light usage, limited credits and contact database
Basic	$59 / user/mo	$49/mo billed annually; email sequencing, core integrations
Professional	$99 / user/mo	$79/mo billed annually; AI features, dialer, call recording
Custom	Custom	Custom volumes, SSO, advanced security, API access

Are you the maker of Apollo.io?

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What AI assistants say Apollo.io costs

In our October 2026 test we asked four assistants for the cheapest paid plan of Apollo.io; the verified price is $59 per month.

ChatGPT$59 right
Gemini$59 right
Perplexity$65 close
Claude$49 wrong plan

Full test: 40 tools, 4 assistants

How Apollo.io compares in Sales engagement & outbound

Rank by votes: #1 / 29
Starting price: $59
Free alternatives: 1

Apollo.io ranks #1 of 29 sales engagement & outbound tools by community votes and is priced above most tools in the category.

Common use cases

1Startup founder building first outbound lists
2SDR team running sequences and calls
3Enriching CRM records with firmographics
4Account research with intent signals

Best for

Startups and SMB sales teams who need data and outreach without ZoomInfo budgets.

Not ideal for

Enterprises needing highest-accuracy phone data or complex orchestration (Clay + Outreach).

Integrations

Salesforce
HubSpot
Pipedrive
Gmail
Outlook
LinkedIn (extension)
Slack
Zapier
Clay

Our take

Apollo is the best value in B2B prospecting and good enough for most teams' outbound. Layer Clay on top when enrichment needs get sophisticated.

FAQ

What is Apollo.io?: Apollo.io is a Sales engagement & outbound tool: B2B contact database with sequences and dialer.
How much does Apollo.io cost?: Apollo.io uses a Freemium model; paid plans start at $59 per month.
What are the best alternatives to Apollo.io?: Community-listed alternatives to Apollo.io include lemlist, Reply.io, Lusha, Causo.
What does Apollo.io integrate with?: Apollo.io integrates with Salesforce, HubSpot, Pipedrive, Gmail, Outlook, LinkedIn (extension) and more.
Which platforms does Apollo.io support?: Apollo.io is available on web.
Who is Apollo.io for?: Startups and SMB sales teams who need data and outreach without ZoomInfo budgets.

Alternatives to Apollo.io

See all 10

lemlist
▲ 0
Multichannel outreach with personalization
Paid · $69Small businesses
checked Oct 20
Reply.io
▲ 0
Multichannel cold outreach with an AI SDR for B2B sales teams
Paid · $59Small businesses
checked Oct 20
Lusha
▲ 0
B2B contact and company data with a browser extension
Freemium · $50Small businesses
checked Oct 20
Causo
▲ 0
AI prospecting agent that researches leads with sources, plus MCP
Freemium · $19Small businesses
checked Oct 25
Common Room
▲ 0
Buyer signal platform for web, product and community intent
Paid · $2500Small businesses
checked Oct 20
Context.dev
▲ 0
One API for scraping, search, brand data and people search
Freemium · $20Developers
checked Nov 4

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Şirket Burada
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Türkiye genelindeki firmaları keşfedin, kategoriye ve şehre göre filtreleyin; yo
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checked Oct 20

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