Lusha is a Sales engagement & outbound tool: B2B contact and company data with a browser extension.

How much does Lusha cost?

Lusha uses a Freemium model; paid plans start at $50 per month.

What are the best alternatives to Lusha?

Community-listed alternatives to Lusha include ZoomInfo, Apollo.io, Clay, Causo.

What does Lusha integrate with?

Lusha integrates with Salesforce, HubSpot, Pipedrive, Outreach, Salesloft, Gmail and more.

Lusha

B2B contact and company data with a browser extension

Freemium · $50Sales engagement & outbound

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Lusha is a sales engagement & outbound tool for Small businesses, offered as freemium ($50/mo). Founded in 2016. Popular alternatives include ZoomInfo, Apollo.io, Clay.

About Lusha

Lusha is a B2B contact data platform founded in 2016 in Israel, with offices in Tel Aviv and New York. It is best known for its browser extension: on a LinkedIn profile, a company website or inside Gmail, a salesperson can reveal a prospect's business email and direct or mobile phone number with one click, paying with credits.

Beyond the extension, Lusha provides a prospecting platform with filters on company size, industry, location, seniority and technologies, saved lists, and enrichment that fills missing fields in Salesforce, HubSpot and other CRMs. Intent signals and job-change alerts help prioritize accounts. The free plan gives a small monthly credit allowance; Starter, Professional and Premium are priced per plan with a set number of seats, larger credit pools and more features, and Enterprise adds custom credits, seats and controls on a quote.

Lusha fits sales and recruiting teams that rely on phone outreach and want quick, accurate direct dials without a heavy platform. It emphasizes GDPR and CCPA compliance, and its coverage is strongest in North America and Western Europe and thinner in other regions. Credit limits shape how much data each rep can pull, and costs rise with seats. Apollo offers a larger all-in-one prospecting and sequencing tool at a lower entry price, ZoomInfo provides deeper enterprise data at a much higher cost, and Cognism is a common alternative for European phone data.

Key features of Lusha

Contact data: emails and direct dials
LinkedIn browser extension
Prospecting filters and lists
CRM enrichment
Intent and job change signals
API on higher plans

Pros and cons

Pros

Good phone number coverage
Easy extension workflow
GDPR and CCPA compliance focus
Free tier

Cons

Credit limits
Smaller engagement features than Apollo
Coverage varies by region
Costs rise with seats

Lusha pricing

Lusha uses a freemium model.

Plan	Price	Includes
Free	$0	40 credits/mo, 1 user
Starter	$49.90 / mo	$37.45/mo billed annually; 400 credits/mo, 1 seat
Professional	$69.90 / mo	$52.45/mo billed annually; 600 credits/mo, 2 seats
Premium	$399.90 / mo	$299.95/mo billed annually; 3,400 credits, 5 seats
Enterprise	Custom	Custom credits and seats

Source: www.lusha.com · checked on Oct 20, 2026

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How Lusha compares in Sales engagement & outbound

Rank by votes: #1 / 29
Starting price: $50
Free alternatives: 1

Lusha ranks #1 of 29 sales engagement & outbound tools by community votes and is priced in line with the category.

Common use cases

1Finding direct dials for SDR calls
2Enriching CRM leads
3Recruiters reaching candidates
4Prioritizing accounts with intent

Best for

Sales teams that rely on phone outreach.

Not ideal for

Teams wanting all-in-one sequences (Apollo).

Integrations

Salesforce
HubSpot
Pipedrive
Outreach
Salesloft
Gmail
LinkedIn
Zapier

Our take

Lusha is a strong choice when phone numbers matter.

FAQ

What is Lusha?: Lusha is a Sales engagement & outbound tool: B2B contact and company data with a browser extension.
How much does Lusha cost?: Lusha uses a Freemium model; paid plans start at $50 per month.
What are the best alternatives to Lusha?: Community-listed alternatives to Lusha include ZoomInfo, Apollo.io, Clay, Causo.
What does Lusha integrate with?: Lusha integrates with Salesforce, HubSpot, Pipedrive, Outreach, Salesloft, Gmail and more.
Which platforms does Lusha support?: Lusha is available on web.
Who is Lusha for?: Sales teams that rely on phone outreach.

Alternatives to Lusha

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ZoomInfo
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B2B contact and company data platform with AI sales tools
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checked Oct 20
Apollo.io
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B2B contact database with sequences and dialer
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checked Oct 20
Clay
▲ 0
Data enrichment and research automation for GTM
Freemium · $185Small businesses
checked Oct 20
Causo
▲ 0
AI prospecting agent that researches leads with sources, plus MCP
Freemium · $19Small businesses
checked Oct 25
Hunter
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Find and verify professional email addresses
Freemium · $49Small businesses
checked Oct 20
kōdlo
▲ 0
AI sales workspace for prospecting, cited research and outreach
Freemium · $49Small businesses
checked Oct 23

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