Best Analytics for agencies
We list 11 Analytics tools, ranked by community votes and market presence (how often other tools are positioned as alternatives to them). Top picks right now: Google Analytics, Databox, AppsFlyer.
| # | Tool | Pricing | Starts at | Best for | Platforms | Votes |
|---|---|---|---|---|---|---|
| 1 | Google Analytics Google's free web and app analytics | Free | $0 | Small businesses, Enterprise, Agencies | web | 0 |
| 2 | Databox KPI dashboards from 100+ integrations | Freemium | $71/mo | Agencies, Small businesses | web, ios, android | 0 |
| 3 | AppsFlyer Mobile attribution and marketing measurement for app teams | Freemium | — | Enterprise, Small businesses, Developers | web | 0 |
| 4 | Hotjar Heatmaps, recordings and surveys | Freemium | $49/mo | Small businesses, Agencies | web | 0 |
| 5 | Metricool Social analytics and planning for agencies | Freemium | $25/mo | Small businesses, Agencies | web, ios, android | 0 |
| 6 | BoomSonar Turkish social listening, social CRM and reputation suite for brands | Paid | — | Enterprise, Agencies | web | 0 |
| 7 | Matomo Full-featured, self-hostable analytics | Open source | $0 | Enterprise, Agencies | web | 0 |
| 8 | Microsoft Clarity Free heatmaps, session recordings and AI insights from Microsoft | Free | $0 | Small businesses, E-commerce, Developers | web, ios, android | 0 |
| 9 | MobileAction ASO and Apple Ads platform for app marketers and agencies | Freemium | $15/mo | Developers, Agencies, Enterprise | web | 0 |
| 10 | Similarweb Website traffic, competitor and market intelligence for marketers | Freemium | $129/mo | Enterprise, Agencies, Small businesses | web | 0 |
| 11 | Singular Mobile and web attribution joined with ad cost data for true ROI | Freemium | — | Small businesses, Enterprise, Agencies | web | 0 |
All 11 tools
3.AppsFlyer
▲ 0Mobile attribution and marketing measurement for app teams
FreemiumEnterpriseSmall businesses6.BoomSonar
▲ 0Turkish social listening, social CRM and reputation suite for brands
PaidEnterpriseAgenciesFree heatmaps, session recordings and AI insights from Microsoft
FreeSmall businessesE-commerceASO and Apple Ads platform for app marketers and agencies
Freemium · $15DevelopersAgenciesWebsite traffic, competitor and market intelligence for marketers
Freemium · $129EnterpriseAgencies11.Singular
▲ 0Mobile and web attribution joined with ad cost data for true ROI
FreemiumSmall businessesEnterprise