Databox is a BI & dashboards tool for Agencies and Small businesses, offered as freemium ($71/mo). Based in United States, founded in 2012. Popular alternatives include Supermetrics, Geckoboard, Klipfolio.
About Databox
Databox is a business analytics and KPI reporting platform headquartered in Boston with roots in Slovenia. It connects to marketing, sales, finance and product tools, pulls their metrics into one place and turns them into dashboards, scorecards, goals and alerts that non-analysts can build and read. It is especially popular with marketing agencies that report on dozens of client accounts.
More than 100 native integrations, including Google Analytics, HubSpot, Google Ads, Facebook Ads, Shopify, Stripe and QuickBooks, sit alongside connectors for spreadsheets, SQL databases and an API for custom data. Users drag metrics onto dashboards, set goals with progress tracking, schedule scorecards to Slack or email, and use forecasting to project where a metric will land. Benchmarks compare your performance with anonymized peer groups, a feature few competitors offer. A free plan covers a few data sources; paid tiers scale with the number of sources, users and advanced features.
Databox fits SMBs and agencies that want quick, attractive KPI dashboards without a data team. It is not a replacement for a BI tool: data modeling, joins across sources and complex calculations are limited, and some integrations expose only a subset of metrics. AgencyAnalytics and Whatagraph are close alternatives for agency client reporting; Looker Studio is free but more manual; Power BI and Tableau suit companies that need full data modeling.
Key features of Databox
- 100+ integrations
- Dashboards and scorecards
- Goals and alerts
- Benchmarks
- Forecasting
- Client reporting
Pros and cons
Pros
- Quick dashboards
- Benchmarks unique
- Agency features
- Free plan
Cons
- Limited data modeling
- Costs grow with sources
- Not a BI replacement
- Some integrations shallow
Databox pricing
Databox uses a freemium model. A 14-day free trial is available.
| Plan | Price | Includes |
|---|---|---|
| Free | $0 | 1 user, 3 data sources, 50 AI credits/mo |
| Analyst | $71 / mo | Billed annually; 1 user, 5 data sources |
| Agency | $79 / mo | Billed annually; unlimited users, 20 sources, + account packs |
| Team (Core) | $199 / mo | Billed annually; 3 users, 10 data sources |
| Team (Scale) | $319 / mo | Billed annually; 10 users, 30 data sources |
| Custom | Custom | Custom users, data sources and AI credits |
Source: databox.com · checked on Oct 20, 2026
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How Databox compares in BI & dashboards
- Rank by votes
- #1 / 19
- Starting price
- $71
- Free alternatives
- 4
0 votes from members
10% below the category median ($79/mo)
Free or open-source tools in BI & dashboards
Databox ranks #1 of 19 bi & dashboards tools by community votes and is priced in line with the category.
Common use cases
- 1Agency client KPI dashboards
- 2Marketing performance tracking
- 3Sales goals
- 4Executive scorecards
Best for
SMBs and agencies tracking KPIs.
Not ideal for
Complex BI.
Integrations
- HubSpot
- Google Analytics
- Google Ads
- Facebook Ads
- Salesforce
- Stripe
- 100+ integrations
Our take
Databox is the fastest way to KPI dashboards with benchmarks.
FAQ
- What is Databox?
- Databox is a KPI dashboards from 100+ integrations.
- How much does Databox cost?
- Databox uses a Freemium model; paid plans start at $71 per month.
- What are the best alternatives to Databox?
- Community-listed alternatives to Databox include Supermetrics, Geckoboard, Klipfolio, Querri.
- Does Databox have a free trial?
- Yes, Databox offers a 14-day free trial.
- What does Databox integrate with?
- Databox integrates with HubSpot, Google Analytics, Google Ads, Facebook Ads, Salesforce, Stripe and more.
- Which platforms does Databox support?
- Databox is available on web, ios, android.
- Who is Databox for?
- SMBs and agencies tracking KPIs.
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