Zoom is a team communication tool for Small businesses and Enterprise, offered as freemium ($17/mo). Founded in United States in 2011. Popular alternatives include Google Meet, Whereby, Microsoft Teams.
About Zoom
Zoom is the video meeting platform that became a household name during the pandemic, made by Zoom Communications, the San Jose company founded in 2011 by Eric Yuan, a former Cisco Webex engineer. It has since grown into Zoom Workplace, a collaboration suite built around meetings, team chat, Zoom Phone, whiteboards, Docs, Clips for async video, a scheduler, and mail and calendar clients.
Meetings support large participant counts, breakout rooms, polls, cloud recording, live transcription and translated captions, and AI Companion, included with paid plans at no extra cost, generates summaries, next steps, recaps of missed chat and drafts. For larger needs Zoom sells Webinars, Events, Rooms hardware, Contact Center and Revenue Accelerator. The free Basic plan limits group meetings to 40 minutes; Pro, Business, Business Plus and Enterprise add longer meetings, more participants, cloud storage, SSO and bundled phone service.
Zoom suits companies that host many external meetings and webinars and want reliability that guests already know. Organizations paying for Microsoft 365 or Google Workspace already have Teams or Meet included, which makes Zoom an extra expense unless its webinar, phone or AI features are needed. Webex remains strong in large enterprises and regulated industries, and Whereby or Google Meet are simpler for quick browser calls.
Key features of Zoom
- HD meetings with breakout rooms, polls and reactions
- AI Companion: meeting summaries, smart recordings, drafting
- Team Chat, Phone, Whiteboard, Docs and Clips
- Webinars, Events and Rooms
- Scheduler and calendar integrations
- Marketplace with 2,500+ apps
Pros and cons
Pros
- Most reliable video quality and familiarity
- AI Companion included on paid plans
- Expanding suite for chat, phone and docs
- Massive integration ecosystem
Cons
- Free plan 40-minute limit
- Suite features less mature than Slack or Google
- Multiple add-ons for webinars, phone, rooms
- Security scrutiny in the past
Zoom pricing
Zoom uses a freemium model.
| Plan | Price | Includes |
|---|---|---|
| Basic | $0 | 40-minute meetings, 100 participants |
| Pro | $16.99 / user/mo | $14.16/mo billed annually; 30-hour meetings, 100 participants |
| Business | $21.99 / user/mo | $18.33/mo billed annually; 300 participants |
| Enterprise | Custom | Up to 1,000 participants |
Source: zoom.us · checked on Oct 20, 2026
How Zoom compares in Team communication
- Rank by votes
- #1 / 25
- Starting price
- $17
- Free alternatives
- 5
0 votes from members
72% above the category median ($10/mo)
Free or open-source tools in Team communication
Zoom ranks #1 of 25 team communication tools by community votes and is priced above most tools in the category.
Common use cases
- 1External client and sales meetings
- 2Webinars and large town halls
- 3Company phone system via Zoom Phone
- 4Meeting notes and recaps with AI Companion
Best for
Organizations that need reliable external video meetings and are not fully on Google or Microsoft suites.
Not ideal for
Teams already on Workspace or Microsoft 365 for whom Meet or Teams is included.
Integrations
- Google Calendar
- Outlook
- Slack
- Salesforce
- HubSpot
- Notion
- Asana
- Otter
- Zoom App Marketplace 2,500+ apps
Our take
Zoom is still the best meeting experience, and Pro with AI Companion is good value. If your suite includes Meet or Teams, decide whether Zoom's quality is worth paying twice.
FAQ
- What is Zoom?
- Zoom is a Team communication tool: Video meetings that became a verb.
- How much does Zoom cost?
- Zoom uses a Freemium model; paid plans start at $17 per month.
- What are the best alternatives to Zoom?
- Community-listed alternatives to Zoom include Google Meet, Whereby, Microsoft Teams, WebinarJam.
- What does Zoom integrate with?
- Zoom integrates with Google Calendar, Outlook, Slack, Salesforce, HubSpot, Notion and more.
- Which platforms does Zoom support?
- Zoom is available on web, macos, windows, ios, android.
- Who is Zoom for?
- Organizations that need reliable external video meetings and are not fully on Google or Microsoft suites.
Alternatives to Zoom
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▲ 0Browser-based meeting rooms and embeddable video API
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Paid · $49CreatorsSmall businessesPerculus
▲ 0Turkish virtual classroom for live online lessons and webinars
FreemiumEnterpriseSmall businessesClickMeeting
▲ 0Browser-based webinar platform with paid and automated webinars
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