UserGuiding is a Customer feedback & roadmaps tool: No-code product onboarding and in-app guides.

How much does UserGuiding cost?

UserGuiding uses a Paid model; paid plans start at $249 per month.

What are the best alternatives to UserGuiding?

Community-listed alternatives to UserGuiding include Appcues, WalkMe, Product Fruits, Userlane.

Does UserGuiding have a free trial?

Yes, UserGuiding offers a 14-day free trial.

What does UserGuiding integrate with?

UserGuiding integrates with Segment, Mixpanel, Amplitude, HubSpot, Intercom, Google Analytics and more.

Which platforms does UserGuiding support?

UserGuiding is available on web.

UserGuiding

No-code product onboarding and in-app guides

Paid · $249Customer feedback & roadmaps No-code & low-code

Visit website

UserGuiding is a customer feedback & roadmaps tool for Small businesses and Enterprise, offered as paid ($249/mo). Based in Turkey, founded in 2017. Popular alternatives include Appcues, WalkMe, Product Fruits.

About UserGuiding

UserGuiding is a no-code product adoption and onboarding platform founded in Istanbul in 2017 that sells to SaaS companies worldwide. It lets product, marketing and customer success teams build in-app experiences on top of their web application without waiting for engineers, making it one of the best-known Turkish SaaS exports in its category.

After installing a code snippet, teams use a Chrome extension to create interactive product tours, step-by-step walkthroughs, tooltips, hotspots and onboarding checklists. Announcements, banners and modals promote new features, NPS and in-app surveys collect feedback, and a resource center widget gives users help articles, videos and guides inside the product. Segmentation targets each experience by user attributes, behavior and page, and analytics show which guides users complete and how onboarding affects activation. Pricing is based on monthly active users, with Starter and Growth plans and custom Enterprise contracts, all priced well below the enterprise leaders.

UserGuiding suits SMB and mid-market SaaS teams that want onboarding and feature adoption flows quickly and at a reasonable price. It is web-only, so mobile apps need another tool, analytics are lighter than Pendo or Userpilot, and styling flexibility is narrower than Chameleon. Appcues is the long-standing alternative with mobile support, Userpilot combines onboarding with stronger product analytics, Pendo targets enterprises, and Product Fruits is a similarly priced option.

Key features of UserGuiding

Interactive guides and product tours via Chrome extension
Onboarding checklists and hotspots
Announcements, banners and modals
NPS and in-app surveys
Resource center widget
Segmentation and analytics on guide performance

Pros and cons

Pros

Cheaper than Appcues and Pendo
Fast to build without engineers
Good template library
Responsive support

Cons

Web only, no mobile SDK
Analytics lighter than Pendo or Userpilot
MAU-based pricing grows with usage
Styling flexibility limited versus Chameleon

UserGuiding pricing

UserGuiding uses a paid model. A 14-day free trial is available.

Plan	Price	Includes
Starter	$249 / mo	Billed yearly ($2,988/yr); 2,000 MAU, 15 guides
Growth	$499 / mo	Billed yearly ($5,988/yr); 2,000 MAU, session replay
Enterprise	Custom	Custom MAU, SSO, SLA; billed yearly

Source: userguiding.com · checked on Oct 20, 2026

Are you the maker of UserGuiding?

Show a price-verified badge on your site. It displays when we last checked your prices on your own pricing page and links back to this page.

Embed code

<a href="https://happyvalley.dev/tools/userguiding"><img src="https://happyvalley.dev/api/badge/userguiding?v=price" alt="Prices verified on Happy Valley" height="32"></a>

How UserGuiding compares in Customer feedback & roadmaps

Rank by votes: #2 / 23
Starting price: $249
Free alternatives: 1

UserGuiding ranks #2 of 23 customer feedback & roadmaps tools by community votes and is priced above most tools in the category.

Common use cases

1New user onboarding tour to first value
2Feature announcement to a user segment
3Checklist driving activation milestones
4NPS survey after onboarding

Best for

SMB and mid-market SaaS teams that want onboarding flows without engineering time.

Not ideal for

Mobile apps or enterprises needing deep product analytics.

Integrations

Segment
Mixpanel
Amplitude
HubSpot
Intercom
Google Analytics
Zapier
Webhooks

Our take

UserGuiding is the value pick in product adoption and a strong Turkish export. Compare Userpilot if analytics depth matters.

FAQ

What is UserGuiding?: UserGuiding is a Customer feedback & roadmaps tool: No-code product onboarding and in-app guides.
How much does UserGuiding cost?: UserGuiding uses a Paid model; paid plans start at $249 per month.
What are the best alternatives to UserGuiding?: Community-listed alternatives to UserGuiding include Appcues, WalkMe, Product Fruits, Userlane.
Does UserGuiding have a free trial?: Yes, UserGuiding offers a 14-day free trial.
What does UserGuiding integrate with?: UserGuiding integrates with Segment, Mixpanel, Amplitude, HubSpot, Intercom, Google Analytics and more.
Which platforms does UserGuiding support?: UserGuiding is available on web.
Who is UserGuiding for?: SMB and mid-market SaaS teams that want onboarding flows without engineering time.

Alternatives to UserGuiding

See all 10

Appcues
▲ 0
Product adoption platform for SaaS
PaidSmall businesses
checked Oct 20
WalkMe
▲ 0
SAP-owned digital adoption platform for enterprise software rollouts
PaidEnterprise
checked Oct 20
Product Fruits
▲ 0
Affordable onboarding tours, hints and checklists
Paid · $149Small businesses
checked Oct 20
Userlane
▲ 0
Digital adoption platform for rolling out enterprise software
PaidEnterprise
checked Oct 20
Usersnap
▲ 0
Visual bug reports and feedback
Paid · $59Small businesses
checked Oct 20
Gleap
▲ 0
AI customer support with bug reports, session replay and code fixes
Paid · $35Small businesses
checked Oct 22

From the blog

Turkey's SaaS Landscape in 2026: Patterns From 61 Tools
Where Turkish SaaS companies cluster, how they price (lira, dollars or quote), the local rules that shape them, and verified funding and exits through 2026.

More Customer feedback & roadmaps tools

See all 23

Yotpo
▲ 1
Product reviews, UGC and loyalty programs for e-commerce brands
Freemium · $89E-commerce
checked Oct 20
Faylee
▲ 0
Browser bug recorder that coding agents can read through MCP
Freemium · $15Developers
checked Oct 31
Hotjar
▲ 0
Heatmaps, recordings and surveys
Freemium · $49Small businesses
checked Oct 20
Upvoty
▲ 0
Feedback boards at indie prices
Paid · $15Small businesses
checked Oct 20
Sleekplan
▲ 0
Feedback, roadmap, changelog and NPS widget
Freemium · $13Small businesses
checked Oct 20
QuestionPro
▲ 0
Survey and market research platform with panels and advanced analysis
Freemium · $99Enterprise
checked Oct 20

Reviews

No reviews yet. Be the first to share real experience.