Productboard is a customer feedback & roadmaps tool for Enterprise and Small businesses, offered as paid. Founded in in 2014. Popular alternatives include UserVoice.
About Productboard
Productboard is a product management platform founded in Prague in 2014 and now headquartered in San Francisco. It helps product teams decide what to build by connecting customer feedback to features, priorities and roadmaps, so every roadmap decision can be traced back to evidence.
Feedback flows in from support tools such as Zendesk and Intercom, call recordings in Gong, Slack, email, a browser extension and a customer-facing portal where users vote on ideas. Product managers link each note to features and customer segments, then prioritize with scoring frameworks, objectives and effort estimates. Roadmaps can be tailored for executives, sales or customers, and AI summarizes large volumes of feedback and highlights recurring themes. Pricing is per maker, the people who edit, with a five-maker minimum and no published prices; Business includes AI credits, contributors and two product portals, and Enterprise adds unlimited portals, SSO, SCIM and audit logs.
Productboard fits product organizations at growing and enterprise SaaS companies that need a shared system of record for product decisions. It requires process discipline and setup time, costs rise with makers, and it is overkill for a small startup. Canny and Featurebase are simpler feedback boards, Aha! is strong for detailed roadmapping and strategy, and Jira Product Discovery suits teams already on Atlassian.
Key features of Productboard
- Centralized feedback from many sources
- Link insights to features and user segments
- Prioritization with scoring and objectives
- Roadmaps for different audiences
- Customer portal for voting
- AI summaries and insights
Pros and cons
Pros
- Strong feedback-to-roadmap workflow
- Integrates with support and sales tools
- Good for product strategy
- Shareable roadmaps
Cons
- Expensive per maker
- Setup and discipline required
- Overkill for small teams
- Pricing tiers gate key features
Productboard pricing
Productboard uses a paid model.
| Plan | Price | Includes |
|---|---|---|
| Business | Custom | Min 5 makers; 500 AI credits/maker/mo, 2 portals |
| Enterprise | Custom | Min 5 makers; SSO, SCIM, unlimited portals |
Source: www.productboard.com · checked on Oct 20, 2026
How Productboard compares in Customer feedback & roadmaps
- Rank by votes
- #2 / 19
- Starting price
- —
- Free alternatives
- 1
0 votes from members
Category median is $54/mo
Free or open-source tools in Customer feedback & roadmaps
Productboard ranks #2 of 19 customer feedback & roadmaps tools by community votes and is not directly comparable on price.
Common use cases
- 1Product team prioritizing with customer evidence
- 2Sharing roadmaps with sales
- 3Analyzing feedback from Gong and Intercom
- 4Aligning features to company objectives
Best for
Product management teams at growth and enterprise SaaS.
Not ideal for
Small startups needing a simple feedback board (Canny, Featurebase).
Integrations
- Jira
- Azure DevOps
- GitHub
- Slack
- Intercom
- Zendesk
- Salesforce
- HubSpot
- Gong
Our take
Productboard is the product manager's system of record; smaller teams can start lighter.
FAQ
- What is Productboard?
- Productboard is a Customer feedback & roadmaps tool: Product management and feedback hub.
- How much does Productboard cost?
- Productboard uses a Paid model; see the vendor's pricing page for current plans.
- What are the best alternatives to Productboard?
- Community-listed alternatives to Productboard include UserVoice.
- What does Productboard integrate with?
- Productboard integrates with Jira, Azure DevOps, GitHub, Slack, Intercom, Zendesk and more.
- Which platforms does Productboard support?
- Productboard is available on web.
- Who is Productboard for?
- Product management teams at growth and enterprise SaaS.
Alternatives to Productboard
UserVoice
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PaidEnterpriseSmall businesses
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