Happy Valley

ReferralCandy

Customer referral programs for online stores

ReferralCandy is a affiliate & referral programs tool for E-commerce, offered as paid ($39/mo). Founded in Singapore in 2009. Popular alternatives include Yotpo, Viral Loops, Refersion.

About ReferralCandy

ReferralCandy is a customer referral platform for online stores, founded in Singapore. Its idea is simple: after a purchase, customers receive a personal referral link, friends who use it get a discount, and the referrer earns a reward such as cash, store credit or a discount code once the friend buys.

The platform automates the whole loop. Post-purchase emails and on-site widgets invite customers to share, a referral portal tracks their progress, and fraud detection blocks self-referrals and suspicious orders. Reward rules can be customized by amount, type and conditions, and analytics show referral revenue, top advocates and campaign performance. It integrates with Shopify, BigCommerce, WooCommerce, Wix and email tools such as Klaviyo and Mailchimp. Pricing combines a monthly subscription with a commission on sales generated through referrals, and there is a free trial.

ReferralCandy fits direct-to-consumer brands with repeat customers and products people like to recommend, such as beauty, fashion, food and subscription boxes. The commission on referral sales adds up as programs succeed, customization is basic, and it is not meant for SaaS or B2B. Friendbuy and Yotpo offer richer loyalty and referral suites for larger brands, Smile.io focuses on points-based loyalty, and SaaS companies are better served by Rewardful or PartnerStack. Turkish stores on local platforms should check integration support before committing.

Key features of ReferralCandy

  • Post-purchase referral invitations
  • Friend discounts and referrer rewards
  • Widgets and emails
  • Fraud detection
  • Analytics
  • E-commerce integrations

Pros and cons

Pros

  • Easy for stores
  • Automated
  • Proven growth tactic
  • Integrates with major platforms

Cons

  • Commission on referral sales
  • Limited to e-commerce
  • Basic customization
  • Pricing adds up

ReferralCandy pricing

ReferralCandy uses a paid model. A 7-day free trial is available.

PlanPriceIncludes
Basic$39 / mo+ 10.5% success fee on referred sales (first 3 orders)
Grow$79 / mo+ 3.5% success fee
Scale$249 / mo+ 1.5% success fee
Enterprise$799 / mo+ 0.25% success fee; dedicated account manager

How ReferralCandy compares in Affiliate & referral programs

Rank by votes
#1 / 15

0 votes from members

Starting price
$39

20% below the category median ($49/mo)

Free alternatives
0

Free or open-source tools in Affiliate & referral programs

ReferralCandy ranks #1 of 15 affiliate & referral programs tools by community votes and is priced below most tools in the category.

Common use cases

  1. 1Shopify store word-of-mouth growth
  2. 2Subscription box referrals
  3. 3Beauty brand ambassadors
  4. 4Reward loyal customers

Best for

E-commerce stores wanting referral programs.

Not ideal for

SaaS (Rewardful).

Integrations

  • Shopify
  • WooCommerce
  • BigCommerce
  • Klaviyo
  • Mailchimp
  • Wix

Our take

ReferralCandy is a simple referral engine for stores.

FAQ

What is ReferralCandy?
ReferralCandy is a Affiliate & referral programs tool: Customer referral programs for online stores.
How much does ReferralCandy cost?
ReferralCandy uses a Paid model; paid plans start at $39 per month.
What are the best alternatives to ReferralCandy?
Community-listed alternatives to ReferralCandy include Yotpo, Viral Loops, Refersion, GrowSurf.
Does ReferralCandy have a free trial?
Yes, ReferralCandy offers a 7-day free trial.
What does ReferralCandy integrate with?
ReferralCandy integrates with Shopify, WooCommerce, BigCommerce, Klaviyo, Mailchimp, Wix and more.
Which platforms does ReferralCandy support?
ReferralCandy is available on web.
Who is ReferralCandy for?
E-commerce stores wanting referral programs.

Alternatives to ReferralCandy

See all 4
  • Yotpo

    ▲ 1

    Product reviews, UGC and loyalty programs for e-commerce brands

    Freemium · $89E-commerceSmall businesses
  • Referral campaigns and viral waitlists

    Paid · $49Small businessesCreators
  • Affiliate and influencer program software for Shopify and DTC brands

    Paid · $39E-commerceSmall businesses
  • Referral and affiliate program software for SaaS and tech startups

    Freemium · $179Small businessesDevelopers

More Affiliate & referral programs tools

See all 15
  • Partner ecosystem platform for B2B SaaS

    PaidEnterpriseSmall businesses
  • Affiliate programs for Stripe and Paddle SaaS

    Paid · $49Small businessesDevelopers
  • Large affiliate network connecting brands with publishers and creators

    PaidE-commerceEnterprise
  • Affiliate and referral tracking software for SaaS and e-commerce

    Paid · $89E-commerceSmall businesses
  • Partnership management for enterprise brands

    Paid · $30Enterprise
  • Awin

    ▲ 0

    Global affiliate network linking advertisers with 1M+ publishers

    Paid · $49E-commerceSmall businesses

Reviews

No reviews yet. Be the first to share real experience.

    Sign in to write a review.