Planable is a social media management tool for Agencies, offered as freemium ($33/mo). Founded in in 2016. Popular alternatives include Loomly.
About Planable
Planable is a collaboration and approval platform for social media and marketing content. Its central idea is that teams and clients should review posts exactly as they will appear on each network, comment on them in context and approve them before anything is published, instead of passing screenshots and spreadsheets back and forth.
Posts for Facebook, Instagram, LinkedIn, X, TikTok, YouTube, Pinterest and Google Business Profile are shown as pixel-perfect previews in calendar, grid, feed and list views. Teammates and clients leave inline comments and suggestions, and approval workflows can be optional, required or multi-level, with clients able to review without a full account. Approved content can be scheduled and published directly. Universal content extends the same process to blog posts, newsletters, ads and other copy. A free plan allows a limited number of posts to try it; Basic and Pro are priced per workspace, with multi-level approvals on Pro, and Enterprise adds custom terms.
Planable suits agencies and brands with approval-heavy or regulated workflows. It is lighter on analytics, social listening and inbox features. Sprout Social and Hootsuite cover engagement and reporting in depth, Metricool combines scheduling with analytics at a lower price, and Buffer is simpler for small teams that do not need formal approvals.
Key features of Planable
- Pixel-perfect post previews
- Inline comments and approvals
- Multi-level approval workflows
- Calendar, grid, feed views
- Scheduling and publishing
- Universal content beyond social
Pros and cons
Pros
- Best approval workflow
- Clients love previews
- Easy collaboration
- Free trial plan
Cons
- Analytics limited
- Pricing per workspace
- Fewer AI features
- Not for listening
Planable pricing
Planable uses a freemium model.
| Plan | Price | Includes |
|---|---|---|
| Free | $0 | Free trial with no time limit; 50 posts total |
| Basic | $33 / workspace/mo | 60 posts/workspace/mo, 2 months free yearly |
| Pro | $49 / workspace/mo | 150 posts/workspace/mo, required approvals |
| Enterprise | Custom | Unlimited posts, multi-level approval, SSO |
Source: planable.io · checked on Oct 20, 2026
How Planable compares in Social media management
- Rank by votes
- #2 / 19
- Starting price
- $33
- Free alternatives
- 0
0 votes from members
At the category median of $33/mo
Free or open-source tools in Social media management
Planable ranks #2 of 19 social media management tools by community votes and is priced in line with the category.
Common use cases
- 1Agency client approvals
- 2Regulated brand content reviews
- 3Team collaboration on campaigns
- 4Planning across channels
Best for
Agencies and teams with approval-heavy workflows.
Not ideal for
Analytics-driven teams (Sprout, Metricool).
Integrations
- X
- TikTok
- YouTube
- Google Business Profile
Our take
Planable is the approval workflow tool agencies wish they had earlier.
FAQ
- What is Planable?
- Planable is a Social media management tool: Social content collaboration and approvals.
- How much does Planable cost?
- Planable uses a Freemium model; paid plans start at $33 per month.
- What are the best alternatives to Planable?
- Community-listed alternatives to Planable include Loomly.
- What does Planable integrate with?
- Planable integrates with Facebook, Instagram, LinkedIn, X, TikTok, YouTube and more.
- Which platforms does Planable support?
- Planable is available on web.
- Who is Planable for?
- Agencies and teams with approval-heavy workflows.
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