Publer is a social media management tool for Creators and Small businesses, offered as freemium ($5/mo). Founded in in 2016.
About Publer
Publer is a social media scheduling and management tool used by freelancers, small businesses and agencies. It supports a wide range of networks, including Facebook, Instagram, X, LinkedIn, Pinterest, TikTok, YouTube, Google Business Profile, Threads, Bluesky, Mastodon, Telegram and WordPress, and it is known for per-account pricing that stays low as you add profiles.
Posts can be created one by one in a calendar or in bulk from CSV files, links or media folders, with recycling of evergreen posts, auto-scheduling into preset time slots, first-comment scheduling, watermarks and a built-in AI assistant for captions and images. Publer also includes a link-in-bio page, analytics with best-time-to-post insights, workspaces for clients, team roles and approval steps. The free plan covers a few accounts with a limited number of scheduled posts, while Professional and Business plans are billed per account and add unlimited scheduling, analytics and collaboration features.
Publer suits budget-conscious agencies and SMBs that schedule a lot of content across many accounts and value bulk tools. Its analytics and social inbox are less developed than enterprise suites like Sprout Social or Hootsuite, and reviews of support responsiveness are mixed. Compared with Buffer, it often delivers similar scheduling for less money with stronger bulk features, while Metricool adds deeper reporting and Later focuses on visual planning for Instagram and TikTok.
Key features of Publer
- Scheduling across 12+ networks
- Bulk upload via CSV
- Post recycling and auto-schedule
- AI assist for captions
- Analytics and reports
- Workspaces and approvals
Pros and cons
Pros
- Very affordable
- Bulk scheduling
- Broad network coverage
- Free plan
Cons
- Less polished analytics
- Smaller company
- Inbox features limited
- Support response varies
Publer pricing
Publer uses a freemium model. A 7-day free trial is available.
| Plan | Price | Includes |
|---|---|---|
| Free | $0 | 3 social accounts (no X), 10 scheduled posts per account |
| Professional | $5 / mo | 1 account; ~$4 per extra account; 20% off yearly |
| Business | $10 / mo | 1 account; analytics, AI, API & MCP; 20% off yearly |
| Enterprise | Custom | Billed yearly; volume discounts, 1:1 onboarding |
Source: publer.com · checked on Oct 20, 2026
How Publer compares in Social media management
- Rank by votes
- #2 / 19
- Starting price
- $5
- Free alternatives
- 0
0 votes from members
85% below the category median ($33/mo)
Free or open-source tools in Social media management
Publer ranks #2 of 19 social media management tools by community votes and is priced below most tools in the category.
Common use cases
- 1Agency managing many client accounts
- 2Evergreen content recycling
- 3Bulk scheduling a month of posts
- 4SMB on a budget
Best for
Budget-conscious agencies and SMBs.
Not ideal for
Enterprise social care (Sprout Social).
Integrations
- X
- TikTok
- YouTube
- Threads
- Bluesky
- Mastodon
- Canva
Our take
Publer delivers most of Buffer's features for less.
FAQ
- What is Publer?
- Publer is a Social media management tool: Affordable scheduler with bulk and recycling.
- How much does Publer cost?
- Publer uses a Freemium model; paid plans start at $5 per month.
- Does Publer have a free trial?
- Yes, Publer offers a 7-day free trial.
- What does Publer integrate with?
- Publer integrates with Facebook, Instagram, X, LinkedIn, TikTok, YouTube and more.
- Which platforms does Publer support?
- Publer is available on web, ios, android.
- Who is Publer for?
- Budget-conscious agencies and SMBs.
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