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Craft

Beautiful native docs for Apple users

Freemium · $10Note-taking & docs

Craft is a note-taking & docs tool for Freelancers and Creators, offered as freemium ($10/mo). Founded in 2020. Popular alternatives include Obsidian, Evernote, Anytype.

About Craft

Craft is a document and note-taking app from Craft Docs, a company founded by Balint Orosz. It is known for a native, polished design on Mac, iPhone and iPad, won Apple's Mac App of the Year award in 2021, and also runs on the web and Windows. Documents are made of blocks that can be nested into pages, styled as cards and linked to each other with backlinks.

Beyond notes, Craft includes daily notes, tasks with scheduling, templates, an AI assistant for writing and summarizing, and one-click publishing that turns any document into a clean shareable web page. Documents work offline and sync across devices. A free plan covers light personal use, Plus unlocks unlimited blocks, storage and AI, and Family and Team plans add sharing and collaboration.

Craft suits Apple users, consultants and freelancers who want beautiful documents and client-ready pages without design work, and people who journal or plan in daily notes. Its weaknesses are relational databases, automation and integrations. Notion is far stronger for team wikis and databases, Obsidian keeps local Markdown files with a large plugin ecosystem, and Apple Notes or Bear are simpler and cheaper for plain notes. Team collaboration exists but is lighter than in Notion or Confluence, so Craft works best as a personal or small-team writing tool.

Key features of Craft

  • Block-based docs
  • Backlinks
  • Daily notes and tasks
  • Publishing
  • AI assistant
  • Native apps

Pros and cons

Pros

  • Beautiful design
  • Fast native
  • Publishing
  • Affordable

Cons

  • Apple-centric
  • Limited databases
  • Team features lighter
  • Fewer integrations

Craft pricing

Craft uses a freemium model.

PlanPriceIncludes
Starter$01,500 blocks, 1 GB storage, 15 AI credits
Plus$10 / mo$96/yr billed annually; unlimited blocks, 50 AI credits/mo
Family$18 / mo$180/yr billed annually; up to 5 invited Plus accounts
Team$60 / mo$600/yr billed annually; up to 10 invited Plus accounts

Source: support.craft.do · checked on Oct 20, 2026

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How Craft compares in Note-taking & docs

Rank by votes
#1 / 19

0 votes from members

Starting price
$10

17% below the category median ($12/mo)

Free alternatives
4

Free or open-source tools in Note-taking & docs

Craft ranks #1 of 19 note-taking & docs tools by community votes and is priced below most tools in the category.

Common use cases

  1. 1Personal notes
  2. 2Client-ready docs
  3. 3Journaling
  4. 4Project briefs

Best for

Apple users wanting beautiful docs.

Not ideal for

Database-heavy workflows.

Integrations

  • Apple ecosystem
  • Calendar
  • Reminders
  • Export to Markdown/PDF

Our take

Craft is the most elegant note app on Apple.

FAQ

What is Craft?
Craft is a Note-taking & docs tool: Beautiful native docs for Apple users.
How much does Craft cost?
Craft uses a Freemium model; paid plans start at $10 per month.
What are the best alternatives to Craft?
Community-listed alternatives to Craft include Obsidian, Evernote, Anytype, Xmind.
What does Craft integrate with?
Craft integrates with Apple ecosystem, Calendar, Reminders, Export to Markdown/PDF and more.
Which platforms does Craft support?
Craft is available on macos, ios, windows, web.
Who is Craft for?
Apple users wanting beautiful docs.

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