Best Microsoft Clarity alternatives in 2026
The best Microsoft Clarity alternatives in 2026 are Salience, Orphex MCP, Google Analytics. Google Analytics is the strongest free option.
Why people look for Microsoft Clarity alternatives
- Recordings are deleted after 30 days unless favorited or labeled
- No built-in surveys, feedback widgets or user interviews
- Funnel and product analytics are basic next to PostHog or Mixpanel
- Data goes to Microsoft, which some privacy policies restrict
- Microsoft Clarity pricing model: Free.
Best Microsoft Clarity alternative by need
| # | Tool | Pricing | Starts at | Best for | Platforms | Votes |
|---|---|---|---|---|---|---|
| 1 | Salience Log analytics that shows how bots, AI crawlers and users hit your site | Freemium | $19/mo | Agencies, Small businesses, E-commerce | web | 0 |
| 2 | Orphex MCP MCP server that lets AI assistants read and act on ad accounts | Freemium | $40/mo | Small businesses, Agencies, E-commerce | web | 0 |
| 3 | Google Analytics Google's free web and app analytics | Free | $0 | Small businesses, Enterprise, Agencies | web | 0 |
| 4 | Mixpanel Event-based product analytics with replays, experiments and AI agents | Freemium | — | Developers, Small businesses, Enterprise | web | 0 |
| 5 | Querri AI data analyst that answers business questions with traceable math | Freemium | $119/mo | Small businesses, Enterprise, Agencies | web | 0 |
| 6 | Amplitude Product analytics, session replay and experiments for digital teams | Freemium | — | Small businesses, Enterprise, Developers | web | 0 |
| 7 | AmzDL Download Amazon product videos, images and reviews | Freemium | $8/mo | Small businesses, Agencies, E-commerce | browser-extension | 0 |
| 8 | Basedash AI-native BI that builds dashboards and reports from plain English | Paid | $1000/mo | Small businesses, Enterprise, Developers | web | 0 |
| 9 | Branch Mobile deep linking and attribution platform for app marketers | Paid | — | Developers, Enterprise, E-commerce | web, ios, android | 0 |
| 10 | Clocknext Usage metering, credits and margin tracking for billing AI agents | Freemium | $300/mo | Developers, Small businesses, Enterprise | web | 0 |
10 Microsoft Clarity alternatives compared
- 1
Salience
Log analytics that shows how bots, AI crawlers and users hit your site
Best for: Technical SEO teams and agencies that want continuous log analysis of search and AI crawler traffic.
- 2
Orphex MCP
MCP server that lets AI assistants read and act on ad accounts
Best for: Performance marketing teams and agencies that want to query and adjust many ad and commerce accounts from their AI assistant.
- 3
Google Analytics
Google's free web and app analytics
Best for: Businesses running paid acquisition on Google or needing warehouse-level event data for free.
- 4
Mixpanel
Event-based product analytics with replays, experiments and AI agents
Best for: Product-led SaaS and mobile teams that want self-serve funnels, retention and experiments on event data.
- 5
Querri
AI data analyst that answers business questions with traceable math
Best for: Small and mid-sized teams without a data analyst who want checkable plain-English answers across their SaaS and warehouse data.
- 6
Amplitude
Product analytics, session replay and experiments for digital teams
Best for: Product-led SaaS, mobile and e-commerce teams that want self-serve behavioral analytics with replay and experiments on one data model.
- 7

AmzDL
Download Amazon product videos, images and reviews
- 8
Basedash
AI-native BI that builds dashboards and reports from plain English
Best for: Startups and mid-sized teams with warehouse or SaaS data that want an AI analyst, automations and embedding in one tool.
Paid · $1000Microsoft Clarity vs Basedash - 9
Branch
Mobile deep linking and attribution platform for app marketers
Best for: Consumer app teams that need reliable deep linking across owned channels plus mobile attribution in one SDK.
- 10
Clocknext
Usage metering, credits and margin tracking for billing AI agents
Best for: AI startups that want to price agents by credits or outcomes and see margin per run without building billing in-house.
Microsoft Clarity alternatives: FAQ
What is the best alternative to Microsoft Clarity?
Based on features, audience and market presence, the strongest Microsoft Clarity alternatives are Salience, Orphex MCP, Google Analytics. Salience is the closest match for most teams.
Is there a free alternative to Microsoft Clarity?
Yes. Google Analytics can be used for free. Other free or freemium alternatives to Microsoft Clarity include Salience, Orphex MCP, Mixpanel.