Basedash vs Microsoft Clarity
Basedash and Microsoft Clarity are both analytics tools. Basedash is aimed at small businesses and enterprise, while Microsoft Clarity is aimed at small businesses and E-commerce. Only Microsoft Clarity has a free plan.
AI-native BI that builds dashboards and reports from plain English
Free heatmaps, session recordings and AI insights from Microsoft
| Pricing | Paid · $1000 | Free |
| Starting price | $1000/mo | Not published |
| Free plan | No | Yes |
| Free trial | 14 days | — |
| Built for | Small businesses, Enterprise, Developers | Small businesses, E-commerce, Developers, Agencies, Enterprise |
| Platforms | web | web, ios, android |
| Country | CA · 2020 | US · 2020 |
| Rating | — | — |
Choose Basedash if
Startups and mid-sized teams with warehouse or SaaS data that want an AI analyst, automations and embedding in one tool.
- No per-seat fee for up to 25 users on Startup
- Shows the SQL behind answers, which makes results checkable
- SOC 2 Type II with row-level security and audit logs
Look elsewhere if: Small teams on a tight budget or data teams happy writing SQL in a cheaper stack (Metabase, Looker Studio).
Choose Microsoft Clarity if
Websites and apps of any size that want free heatmaps and session recordings with AI summaries.
- Completely free with no traffic or session caps
- Quick setup through a tag, plugin or Google Tag Manager
- AI summaries save hours of watching recordings
Look elsewhere if: Teams that need surveys, in-depth product analytics or long data retention (Hotjar, PostHog, Mixpanel).
Basedash vs Microsoft Clarity pricing
Basedash
- Startup$1,000/moUp to 25 users, $1,000/mo AI credits, usage billed beyond
- EnterpriseCustomSelf-hosting, embedding, SSO, custom seats and support
Microsoft Clarity
- Free$0No traffic limits; recordings kept 30 days, heatmaps 13 months
Basedash · Key features
- Plain-English questions answered with charts and visible SQL
- 750+ data source connectors plus a managed DuckDB warehouse
- Reusable metric definitions and dbt project import
- Scheduled or data-triggered automations sent to Slack or email
- Recurring CSV exports attached in Slack or linked from email
- Anomaly insights that flag and explain metric changes
Cons
- $1,000 monthly entry price is steep for small teams
- AI usage beyond included credits is billed on top
- No annual pricing published on the pricing page
Microsoft Clarity · Key features
- Session recordings with AI highlights of key moments
- Click, scroll and area heatmaps with page version comparison
- Automatic rage click, dead click and quick back detection
- Copilot summaries and chat over your recordings and heatmaps
- Bot Activity and Citations reports on AI crawlers and AI answers
- Mobile app SDK for Android, iOS, Flutter and React Native
Cons
- Recordings are deleted after 30 days unless favorited or labeled
- No built-in surveys, feedback widgets or user interviews
- Funnel and product analytics are basic next to PostHog or Mixpanel
Basedash vs Microsoft Clarity: FAQ
Do Basedash and Microsoft Clarity have a free plan?
Basedash has no free plan, a 14-day free trial. Microsoft Clarity has a free plan.