Sendcloud is a inventory & shipping tool for E-commerce, offered as freemium. Founded in Netherlands in 2012. Popular alternatives include AfterShip, Geliver.
About Sendcloud
Sendcloud is a shipping automation platform founded in 2012 in Eindhoven, the Netherlands, and one of the most widely used shipping tools for European e-commerce. It connects online stores with a large network of carriers, including PostNL, DHL, DPD, UPS, Colissimo, GLS and many national postal services, so merchants can create labels, track parcels and manage returns from one dashboard.
Orders flow in from Shopify, WooCommerce, Magento, Shopware, Lightspeed, Amazon and other channels, and shipping rules automatically pick the carrier, service and packaging based on weight, destination or product. Labels print in bulk, packing slips and customs documents are generated for non-EU shipments, and pick and pack features help small warehouses work faster. Customers see branded tracking pages and emails, can choose delivery options such as service points and time slots at checkout, and use a self-service returns portal that the merchant controls with return rules and fees. Sendcloud also offers discounted carrier rates or lets merchants use their own contracts. A free plan covers up to 20 parcels a month; Lite, Growth, Premium and Pro add a monthly fee, a per-label fee and more automation.
Sendcloud suits webshops of every size selling in and from Europe, especially those shipping to several countries with multiple carriers. It is less relevant for US-only sellers, where ShipStation or Pirate Ship fit better. Easyship is stronger on global landed cost and duties, while Shippo and ShipStation compete for multi-carrier label printing outside Europe.
Key features of Sendcloud
- 80+ European carriers
- Shipping rules automation
- Branded tracking
- Returns portal
- Delivery options at checkout
- Packing and picking
Pros and cons
Pros
- European carrier coverage
- Returns management
- Automation
- Growth-friendly plans
Cons
- Europe-focused
- Pricing in tiers
- Some carriers by country
- Setup time
Sendcloud pricing
Sendcloud uses a freemium model. A 14-day free trial is available.
| Plan | Price | Includes |
|---|---|---|
| Free | €0 | Up to 20 parcels/mo, no subscription |
| Lite | €35 / mo | +€0.10/label; €28/mo billed yearly; 3 users |
| Growth | €109 / mo | +€0.09/label; €87/mo billed yearly; 5 users |
| Premium | €219 / mo | +€0.08/label; €175/mo billed yearly; 10 users |
| Pro | €799 / mo | +€0.07/label; €639/mo billed yearly; unlimited users |
Source: www.sendcloud.com · checked on Oct 20, 2026
How Sendcloud compares in Inventory & shipping
- Rank by votes
- #1 / 18
- Starting price
- $0
- Free alternatives
- 2
0 votes from members
Category median is $29/mo
Free or open-source tools in Inventory & shipping
Sendcloud ranks #1 of 18 inventory & shipping tools by community votes and is not directly comparable on price.
Common use cases
- 1EU webshop multi-carrier labels
- 2Returns portal
- 3Offering pickup points at checkout
- 4Scaling fulfillment
Best for
European e-commerce stores.
Not ideal for
US-only sellers.
Integrations
- Shopify
- WooCommerce
- Magento
- Lightspeed
- Amazon
- 80+ European carriers
Our take
Sendcloud is Europe's go-to shipping automation.
FAQ
- What is Sendcloud?
- Sendcloud is a Inventory & shipping tool: European shipping automation.
- How much does Sendcloud cost?
- Sendcloud uses a Freemium model; see the vendor's pricing page for current plans.
- What are the best alternatives to Sendcloud?
- Community-listed alternatives to Sendcloud include AfterShip, Geliver.
- Does Sendcloud have a free trial?
- Yes, Sendcloud offers a 14-day free trial.
- What does Sendcloud integrate with?
- Sendcloud integrates with Shopify, WooCommerce, Magento, Lightspeed, Amazon, 80+ European carriers and more.
- Which platforms does Sendcloud support?
- Sendcloud is available on web.
- Who is Sendcloud for?
- European e-commerce stores.
Alternatives to Sendcloud
More Inventory & shipping tools
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