Easyship vs Sendcloud

Easyship is a shipping platform specialized in cross-border e-commerce. Founded in Hong Kong and now operating with teams across Asia, Europe and North America, it lets online stores compare rates from more than 250 courier services, print labels and, most importantly, show international buyers the full landed cost, including duties and import taxes, before they pay.

The platform connects to Shopify, WooCommerce, BigCommerce, Amazon, eBay, Etsy and other channels, imports orders automatically and suggests the cheapest or fastest courier for each shipment based on rules you define. It generates commercial invoices and customs paperwork, offers discounted pre-negotiated rates, shipping insurance and branded tracking pages with email notifications. A tax and duty calculator can be embedded in checkout so that buyers are not surprised by charges on delivery, and Easyship also provides fulfillment services in some regions and is widely used by crowdfunding campaigns shipping rewards to backers worldwide. A free plan covers a limited number of shipments per month; paid plans (Plus, Premier and Scale) raise volume and add automation, team accounts and analytics.

Easyship is a strong choice for small and mid-sized brands that sell abroad and want to reduce abandoned carts and refused deliveries caused by unexpected duties. Merchants who ship mostly domestically may get more from local tools: ShipStation and Pirate Ship cover US domestic shipping well, while Sendcloud is deeper for European carriers and returns.

Sendcloud is a shipping automation platform founded in 2012 in Eindhoven, the Netherlands, and one of the most widely used shipping tools for European e-commerce. It connects online stores with a large network of carriers, including PostNL, DHL, DPD, UPS, Colissimo, GLS and many national postal services, so merchants can create labels, track parcels and manage returns from one dashboard.

Orders flow in from Shopify, WooCommerce, Magento, Shopware, Lightspeed, Amazon and other channels, and shipping rules automatically pick the carrier, service and packaging based on weight, destination or product. Labels print in bulk, packing slips and customs documents are generated for non-EU shipments, and pick and pack features help small warehouses work faster. Customers see branded tracking pages and emails, can choose delivery options such as service points and time slots at checkout, and use a self-service returns portal that the merchant controls with return rules and fees. Sendcloud also offers discounted carrier rates or lets merchants use their own contracts. A free plan covers up to 20 parcels a month; Lite, Growth, Premium and Pro add a monthly fee, a per-label fee and more automation.

Sendcloud suits webshops of every size selling in and from Europe, especially those shipping to several countries with multiple carriers. It is less relevant for US-only sellers, where ShipStation or Pirate Ship fit better. Easyship is stronger on global landed cost and duties, while Shippo and ShipStation compete for multi-carrier label printing outside Europe.