Happy Valley

Todoist vs Willow

Todoist and Willow are both personal productivity tools aimed at freelancers and small businesses. Todoist costs less, from $7/mo versus $15/mo for Willow. Both have a free plan.

Todoist

Cross-platform task manager

Willow

AI voice dictation and writing agent that works in any app

PricingFreemium · $7Freemium · $15
Starting price$7/mo$15/mo
Free planYesYes
Free trial——
Built forFreelancers, Small businessesFreelancers, Small businesses, Enterprise, Creators
Platformsweb, macos, windows, linux, ios, androidmacos, windows, ios
CountryUS · 2007US · 2025
Rating——

Choose Todoist if

Individuals and small teams who want a fast, dependable to-do app.

  • Fast capture and excellent cross-platform apps
  • Affordable Pro plan
  • Reliable, long-lived company

Look elsewhere if: Teams needing timelines, dependencies or workload (Asana, ClickUp).

Choose Willow if

Professionals and developers who write a lot of email, chat messages and AI prompts on Mac, Windows or iPhone and want to speak instead of type.

  • Works system-wide, so no per-app plugins are needed
  • Cleans and formats text instead of producing raw transcripts
  • Wally and style memory adapt drafts to email, Slack or prompts

Look elsewhere if: Android users or people who mainly want grammar and style polishing of text they type themselves (Grammarly, Wordtune).

Todoist vs Willow pricing

Todoist

  • Beginner$05 personal projects, 3 filter views, 1 week history
  • Pro$7/mo$5 billed yearly ($60/yr); 300 projects, 150 filters
  • Business$10/user/mo$8 billed yearly; up to 500 team projects

Willow

  • Basic$0Frontier Mini dictation model, 20 Scribe uses per week
  • Pro$15/moPer user; Frontier Pro model, unlimited Scribe; $12 billed annually
  • Business$35/moEnforced zero data retention, HIPAA, admin; $28 billed annually
  • EnterpriseCustomSSO/SAML, invoice billing, MSA and DPA, usage API

Todoist · Key features

  • Natural language task entry with recurring dates
  • Projects, sections, sub-tasks, labels, priorities
  • Filters and custom views; calendar layout
  • Reminders and durations (Pro); two-way Google Calendar sync
  • Team workspace with shared projects (Business)
  • Apps for web, desktop, mobile, watch, browser extensions

Cons

  • Free plan limited to 5 projects
  • Not built for team project management
  • No time blocking without a partner app

Willow · Key features

  • Hotkey voice dictation into any text field on Mac, Windows and iPhone
  • Automatic filler removal, punctuation and app-aware formatting
  • 100+ languages with switching, plus whisper and offline modes
  • Auto-learning dictionary for names, product terms and abbreviations
  • Scribe drafts emails and replies from a spoken brief or rewrites highlighted text
  • Wally chat agent that iterates on drafts and learns your style per app

Cons

  • No Android app yet; it is listed as coming soon
  • Free plan uses a weaker model and caps Scribe at 20 uses a week
  • Enforced zero data retention and HIPAA require the $35 Business plan

Todoist vs Willow: FAQ

Which is cheaper, Todoist or Willow?

Todoist starts at $7/mo and Willow at $15/mo. Both prices are checked on the vendors' own pricing pages.

Do Todoist and Willow have a free plan?

Yes, both Todoist and Willow have a free plan; paid plans add more usage and features.

Not sure yet?