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Freshsales vs ZoomInfo

Freshsales and ZoomInfo are both CRM tools. Freshsales is aimed at small businesses and enterprise, while ZoomInfo is aimed at enterprise and small businesses.

Freshsales

Sales CRM with built-in phone, email and Freddy AI for SMB teams

ZoomInfo

B2B contact and company data platform with AI sales tools

PricingPaid · $11Paid
Starting price$11/moNot published
Free planNoNo
Free trial21 days—
Built forSmall businesses, EnterpriseEnterprise, Small businesses
Platformsweb, ios, androidweb
CountryUSUS · 2007
Rating——

Choose Freshsales if

Small and mid-size B2B sales teams that want a reasonably priced CRM with built-in calling, email and AI scoring, especially Freshdesk customers.

  • Low entry price with phone and email built in
  • Clean interface that new reps learn quickly
  • AI scoring and deal insights included from Pro

Look elsewhere if: Teams that want a free CRM with deep marketing tools or highly custom enterprise processes (HubSpot or Salesforce).

Choose ZoomInfo if

Mid-market and enterprise sales and marketing teams selling into North America that need comprehensive contact data, intent signals and CRM enrichment.

  • Deep, frequently updated coverage of North American companies
  • Intent and technographic data in the same platform
  • Strong native integrations with major CRMs and sales tools

Look elsewhere if: Startups and small teams that want self-serve pricing or a cheaper database with built-in outreach (Apollo, Lusha).

Freshsales vs ZoomInfo pricing

Freshsales

  • Growth$11/user/mo$9 billed annually; pipelines, built-in phone and email
  • Pro$47/user/mo$39 billed annually; contact scoring, deal insights, sequences
  • Enterprise$71/user/mo$59 billed annually; forecasting, sandbox, audit logs
  • Freddy AI Agent$49/100 sessionsAdd-on; 500 free bot sessions once per account

ZoomInfo

  • ProfessionalCustomSales data plan; free trial available, quote-based
  • Copilot AdvancedCustomAI account prioritisation and outreach; quote-based
  • Copilot EnterpriseCustomFull sales suite for large teams; quote-based
  • Marketing DemandCustomIncludes 75K credits; demo required
  • ABM EnterpriseCustomIncludes 150K credits; demo required

Freshsales · Key features

  • Kanban deal pipelines with drag-and-drop stages
  • Built-in email, phone and chat inside contact records
  • Freddy AI contact scoring and deal insights on Pro and above
  • Sales sequences for automated multi-step follow-ups
  • Workflows to automate assignments, updates and tasks
  • Territory management and custom sales activities

Cons

  • No free plan on the current pricing page
  • Sequences and scoring require Pro, not the entry tier
  • Customization is shallower than Salesforce or Zoho CRM

ZoomInfo · Key features

  • Database of B2B contacts with direct dials, emails and org charts
  • Firmographic and technographic filters for precise list building
  • Buying-intent signals and website visitor identification
  • Copilot AI assistant that prioritises accounts and drafts outreach
  • Automatic CRM enrichment and deduplication for Salesforce and HubSpot
  • Engage sequencing and Chorus conversation intelligence add-ons

Cons

  • No published prices and high annual contract values
  • Contracts usually auto-renew with strict notice periods
  • Credit limits can run out on heavy prospecting

Freshsales vs ZoomInfo: FAQ

Do Freshsales and ZoomInfo have a free plan?

Freshsales has no free plan, a 21-day free trial. ZoomInfo has no free plan.

Not sure yet?