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AfterShip vs Klaviyo

AfterShip and Klaviyo are both E-commerce tools aimed at E-commerce and small businesses. Klaviyo costs less, from $20/mo versus $29/mo for AfterShip. Both have a free plan.

AfterShip

Shipment tracking, returns and post-purchase suite for online stores

Klaviyo

Email, SMS and customer data platform built for ecommerce brands

PricingFreemium · $29Freemium · $20
Starting price$29/mo$20/mo
Free planYesYes
Free trial7 days—
Built forE-commerce, Small businesses, EnterpriseE-commerce, Small businesses, Agencies, Enterprise
Platformsweb, ios, androidweb, ios, android
Country—US · 2012
Rating——

Choose AfterShip if

Shopify and multi-channel ecommerce brands shipping thousands of orders a year that want branded tracking and fewer support tickets.

  • Very wide carrier coverage for cross-border sellers
  • Measurably cuts where-is-my-order support tickets
  • Deep Shopify integration with a free starter app plan

Look elsewhere if: Merchants mainly looking for discounted shipping labels (Shippo, ShipStation) or an all-in-one EU shipping tool (Sendcloud).

Choose Klaviyo if

Ecommerce brands, especially on Shopify, that want data-driven email and SMS automation with clear revenue attribution.

  • Best-in-class ecommerce data integration, especially with Shopify
  • Powerful segmentation and automation templates out of the box
  • Clear revenue attribution makes ROI easy to prove

Look elsewhere if: Bloggers, B2B companies or very price-sensitive senders with large lists (Mailchimp, Brevo, Customer.io).

AfterShip vs Klaviyo pricing

AfterShip

  • Free (Shopify app)$0Shopify App Store plan with 50 shipments a month
  • Tracking Essentials$35/mo$29/mo billed yearly; 6,000 shipments/yr, $0.08 overage
  • Tracking Premium$70/mo$59/mo billed yearly; 6,000 shipments/yr, API and webhooks
  • EnterpriseCustomCustom volumes, SLAs and support

Klaviyo

  • Free$0250 active profiles, 500 sends/mo, $5 mobile messages, $5 Composer
  • Email$20/moFrom 500 active profiles; price scales with profile count
  • Email + SMS$35/moFrom 500 profiles; includes monthly SMS/MMS credits
  • Composer$20/moAI marketing agent add-on; $10 top-ups for extra usage

AfterShip · Key features

  • Branded tracking pages with product recommendations
  • Email and SMS delivery notifications across 1,300+ carriers
  • AI-predicted estimated delivery dates on product and checkout pages
  • Self-serve returns and exchanges portal (AfterShip Returns)
  • Shipping labels and rate comparison (AfterShip Shipping)
  • Shipping protection priced per declared order value

Cons

  • Pricing differs between direct site and Shopify App Store
  • API access requires Premium, not Essentials
  • Overage fees per shipment add up during peak season

Klaviyo · Key features

  • Real-time sync of orders, browsing and catalog data from Shopify and others
  • Prebuilt flows for abandoned cart, browse abandonment and win-back
  • Email, SMS, MMS, WhatsApp and mobile push in one platform
  • Predictive analytics for customer lifetime value and churn risk
  • Signup forms and pop-ups with A/B testing
  • Composer AI agent that builds campaigns and flows from prompts

Cons

  • Gets expensive as active profile counts grow
  • SMS is limited to supported countries and priced per credit
  • Learning curve for advanced segmentation and analytics

AfterShip vs Klaviyo: FAQ

Which is cheaper, AfterShip or Klaviyo?

Klaviyo starts at $20/mo and AfterShip at $29/mo. Both prices are checked on the vendors' own pricing pages.

Do AfterShip and Klaviyo have a free plan?

Yes, both AfterShip and Klaviyo have a free plan; paid plans add more usage and features.

Not sure yet?