Happy Valley

Outreach vs Reply.io

Outreach and Reply.io are both sales engagement & outbound tools. Outreach is aimed at enterprise, while Reply.io is aimed at small businesses and agencies.

Outreach

Enterprise sales execution platform

Reply.io

Multichannel cold outreach with an AI SDR for B2B sales teams

PricingPaidPaid · $59
Starting priceNot published$59/mo
Free planNoNo
Free trial—14 days
Built forEnterpriseSmall businesses, Agencies, Freelancers
Platformswebweb
CountryUS · 2014— · 2014
Rating——

Choose Outreach if

Mid-market and enterprise sales organizations.

  • Comprehensive enterprise feature set
  • Strong Salesforce integration
  • Forecasting and deal tools

Look elsewhere if: Startups and SMBs (Apollo, lemlist).

Choose Reply.io if

SMB outbound teams and lead-gen agencies that want email, LinkedIn, calling and an AI SDR in one platform at mid-market prices.

  • Email, LinkedIn and calls in one sequence builder
  • Pricing by active contacts with unlimited sends
  • Deliverability tooling and domain buying built in

Look elsewhere if: Large enterprise sales orgs needing deep forecasting and governance, or teams that only send cold email (Outreach or Instantly).

Outreach vs Reply.io pricing

Outreach

  • Amplify EssentialsCustom10,000 AI credits, conversation intelligence
  • Amplify CoreCustom25,000 AI credits, sequences, pipeline
  • Amplify PlusCustom50,000 AI credits, advanced agents
  • Amplify ProCustom100,000 AI credits, forecasting

Reply.io

  • Email Volume$59/mo$49 billed annually; 1,000 active contacts, unlimited emails
  • Multichannel$99/user/mo$89 billed annually; email, LinkedIn, calls, SMS, 5 mailboxes
  • AI SDR$500/moBilled annually; Jason AI SDR, 1,000 active contacts
  • Agency Core$210/moUnlimited client workspaces and users; LinkedIn $69/account

Outreach · Key features

  • Multichannel sequences and tasks
  • Dialer and call recording
  • Conversation intelligence (Kaia)
  • Deal management and forecasting
  • AI research and drafting agents
  • Deep CRM sync

Cons

  • Expensive and contract-based
  • Complex administration
  • Overkill for small teams

Reply.io · Key features

  • Multichannel sequences with email, LinkedIn, calls, SMS and WhatsApp tasks
  • Jason AI SDR that prospects, writes emails and handles replies
  • Built-in B2B contact database with intent and technology filters
  • Unlimited mailboxes with inbox rotation, warm-up and health checks
  • Domain and mailbox purchase with SPF, DKIM and DMARC setup
  • AI reply categorization, icebreakers and sequence builder

Cons

  • LinkedIn, calls and data credits add up as paid add-ons
  • AI SDR plan is expensive for small teams
  • Interface has many settings and takes time to learn

Outreach vs Reply.io: FAQ

Do Outreach and Reply.io have a free plan?

Outreach has no free plan. Reply.io has no free plan, a 14-day free trial.

Which is better for small businesses, Outreach or Reply.io?

Reply.io lists small businesses as a core audience, while Outreach is aimed more at enterprise.

Not sure yet?