Mailchimp vs Systeme.io
Mailchimp and Systeme.io are both email marketing tools. Mailchimp is aimed at small businesses and creators, while Systeme.io is aimed at creators and freelancers. Mailchimp costs less, from $13/mo versus $17/mo for Systeme.io. Both have a free plan.
The best-known email marketing platform
All-in-one funnels, email and course platform with a free plan
| Pricing | Freemium · $13 | Freemium · $17 |
| Starting price | $13/mo | $17/mo |
| Free plan | Yes | Yes |
| Free trial | 14 days | — |
| Built for | Small businesses, Creators | Creators, Freelancers, Small businesses |
| Platforms | web, ios, android | web |
| Country | US · 2001 | IE · 2018 |
| Rating | — | — |
Choose Mailchimp if
Small businesses and e-commerce stores that want an easy, well-integrated email tool and send a few campaigns a month.
- Familiar, polished editor and huge template library
- Deep e-commerce integrations and revenue reporting
- Mature deliverability infrastructure
Look elsewhere if: Newsletter creators (Kit, beehiiv), high-volume senders on a budget (Brevo), or SaaS lifecycle messaging (Customer.io, Loops).
Choose Systeme.io if
Solo creators and coaches who want funnels, email, courses and affiliates in one low-cost account.
- Free plan that never expires and includes 2,000 contacts
- Unlimited email sending on every plan, even Free
- Replaces separate funnel, email, course and affiliate tools
Look elsewhere if: Brands that need advanced email segmentation or pixel-perfect page design (Kit, Leadpages, Kajabi).
Mailchimp vs Systeme.io pricing
Mailchimp
- Free$0Up to 250 contacts, 1 audience
- Essentials$13/moStarting price; 14-day free trial, 3 audiences
- Standard$20/mo6,000 emails/mo; 14-day free trial, 5 audiences
- Premium$350/mo150,000 emails/mo, advanced tools, priority support
Systeme.io
- Free$02,000 contacts, 3 funnels, 1 course, unlimited emails
- Startup$17/mo$170/yr billed annually; 5,000 contacts, 10 funnels, 5 courses
- Webinar$47/mo$470/yr billed annually; 10,000 contacts, 50 funnels, webinars
- Unlimited$97/mo$970/yr billed annually; unlimited contacts, funnels, courses
Mailchimp · Key features
- Drag-and-drop email builder with templates and brand kit
- Customer journeys (automation) with branching and triggers
- Audience segmentation, tags and predictive demographics
- Landing pages, signup forms, pop-ups and SMS marketing (US)
- Reporting with revenue attribution for connected stores
- Creative Assistant and generative AI for copy and images
Cons
- Contact-based pricing gets expensive fast; unsubscribed contacts can still count
- Free plan is now very limited
- Automation builder lags Klaviyo and ActiveCampaign
Systeme.io · Key features
- Drag-and-drop sales funnels with order bumps, upsells and downsells
- Unlimited email sending with broadcasts, sequences and tag automation
- Online course and community builder with a members area
- Website and blog builder hosted on your own custom domain
- Built-in affiliate program management with commission tracking
- Evergreen automated webinars on the Webinar plan and above
Cons
- Templates and design flexibility lag behind dedicated page builders
- Email segmentation and deliverability tooling are basic
- Reporting and analytics are thin for growing businesses
Mailchimp vs Systeme.io: FAQ
Which is cheaper, Mailchimp or Systeme.io?
Mailchimp starts at $13/mo and Systeme.io at $17/mo. Both prices are checked on the vendors' own pricing pages.
Do Mailchimp and Systeme.io have a free plan?
Yes, both Mailchimp and Systeme.io have a free plan; paid plans add more usage and features.