Happy Valley

Mailchimp vs Related Digital

Mailchimp and Related Digital are both email marketing tools. Mailchimp is aimed at small businesses and creators, while Related Digital is aimed at enterprise and E-commerce. Only Mailchimp has a free plan.

Mailchimp

The best-known email marketing platform

Related Digital

Omnichannel marketing platform, formerly Euro.message

PricingFreemium · $13Paid
Starting price$13/moNot published
Free planYesNo
Free trial14 days—
Built forSmall businesses, CreatorsEnterprise, E-commerce
Platformsweb, ios, androidweb, ios, android
CountryUS · 2001TR
Rating——

Choose Mailchimp if

Small businesses and e-commerce stores that want an easy, well-integrated email tool and send a few campaigns a month.

  • Familiar, polished editor and huge template library
  • Deep e-commerce integrations and revenue reporting
  • Mature deliverability infrastructure

Look elsewhere if: Newsletter creators (Kit, beehiiv), high-volume senders on a budget (Brevo), or SaaS lifecycle messaging (Customer.io, Loops).

Choose Related Digital if

Mid-market and enterprise brands in Turkey.

  • Deep email deliverability experience in Turkey
  • Omnichannel in one platform
  • Enterprise references

Look elsewhere if: Small teams (Mailchimp, Brevo).

Mailchimp vs Related Digital pricing

Mailchimp

  • Free$0Up to 250 contacts, 1 audience
  • Essentials$13/moStarting price; 14-day free trial, 3 audiences
  • Standard$20/mo6,000 emails/mo; 14-day free trial, 5 audiences
  • Premium$350/mo150,000 emails/mo, advanced tools, priority support

Related Digital

  • PlatformCustomQuote via demo request

Mailchimp · Key features

  • Drag-and-drop email builder with templates and brand kit
  • Customer journeys (automation) with branching and triggers
  • Audience segmentation, tags and predictive demographics
  • Landing pages, signup forms, pop-ups and SMS marketing (US)
  • Reporting with revenue attribution for connected stores
  • Creative Assistant and generative AI for copy and images

Cons

  • Contact-based pricing gets expensive fast; unsubscribed contacts can still count
  • Free plan is now very limited
  • Automation builder lags Klaviyo and ActiveCampaign

Related Digital · Key features

  • Email and SMS campaigns
  • Mobile and web push
  • Personalization and recommendations
  • Customer data platform
  • Journey automation
  • Reporting and analytics

Cons

  • Enterprise pricing
  • Complex for small teams
  • Less known outside its markets

Mailchimp vs Related Digital: FAQ

Do Mailchimp and Related Digital have a free plan?

Mailchimp has a free plan. Related Digital has no free plan.

Which is better for small businesses, Mailchimp or Related Digital?

Mailchimp lists small businesses as a core audience, while Related Digital is aimed more at enterprise and E-commerce.

Not sure yet?