Klaviyo vs Related Digital
Klaviyo and Related Digital are both email marketing tools. Klaviyo is aimed at E-commerce and small businesses, while Related Digital is aimed at enterprise and E-commerce. Only Klaviyo has a free plan.
Email, SMS and customer data platform built for ecommerce brands
Omnichannel marketing platform, formerly Euro.message
| Pricing | Freemium · $20 | Paid |
| Starting price | $20/mo | Not published |
| Free plan | Yes | No |
| Free trial | — | — |
| Built for | E-commerce, Small businesses, Agencies, Enterprise | Enterprise, E-commerce |
| Platforms | web, ios, android | web, ios, android |
| Country | US · 2012 | TR |
| Rating | — | — |
Choose Klaviyo if
Ecommerce brands, especially on Shopify, that want data-driven email and SMS automation with clear revenue attribution.
- Best-in-class ecommerce data integration, especially with Shopify
- Powerful segmentation and automation templates out of the box
- Clear revenue attribution makes ROI easy to prove
Look elsewhere if: Bloggers, B2B companies or very price-sensitive senders with large lists (Mailchimp, Brevo, Customer.io).
Choose Related Digital if
Mid-market and enterprise brands in Turkey.
- Deep email deliverability experience in Turkey
- Omnichannel in one platform
- Enterprise references
Look elsewhere if: Small teams (Mailchimp, Brevo).
Klaviyo vs Related Digital pricing
Klaviyo
- Free$0250 active profiles, 500 sends/mo, $5 mobile messages, $5 Composer
- Email$20/moFrom 500 active profiles; price scales with profile count
- Email + SMS$35/moFrom 500 profiles; includes monthly SMS/MMS credits
- Composer$20/moAI marketing agent add-on; $10 top-ups for extra usage
Related Digital
- PlatformCustomQuote via demo request
Klaviyo · Key features
- Real-time sync of orders, browsing and catalog data from Shopify and others
- Prebuilt flows for abandoned cart, browse abandonment and win-back
- Email, SMS, MMS, WhatsApp and mobile push in one platform
- Predictive analytics for customer lifetime value and churn risk
- Signup forms and pop-ups with A/B testing
- Composer AI agent that builds campaigns and flows from prompts
Cons
- Gets expensive as active profile counts grow
- SMS is limited to supported countries and priced per credit
- Learning curve for advanced segmentation and analytics
Related Digital · Key features
- Email and SMS campaigns
- Mobile and web push
- Personalization and recommendations
- Customer data platform
- Journey automation
- Reporting and analytics
Cons
- Enterprise pricing
- Complex for small teams
- Less known outside its markets
Klaviyo vs Related Digital: FAQ
Do Klaviyo and Related Digital have a free plan?
Klaviyo has a free plan. Related Digital has no free plan.
Which is better for small businesses, Klaviyo or Related Digital?
Klaviyo lists small businesses as a core audience, while Related Digital is aimed more at enterprise and E-commerce.