Canny vs Hotjar
Canny and Hotjar are both customer feedback & roadmaps tools. Canny is aimed at small businesses and enterprise, while Hotjar is aimed at small businesses and agencies. Hotjar costs less, from $49/mo versus $79/mo for Canny. Both have a free plan.
| Pricing | Freemium · $79 | Freemium · $49 |
| Starting price | $79/mo | $49/mo |
| Free plan | Yes | Yes |
| Free trial | — | 15 days |
| Built for | Small businesses, Enterprise | Small businesses, Agencies |
| Platforms | web | web |
| Country | US · 2017 | MT · 2014 |
| Rating | — | — |
Choose Canny if
Product teams at growth-stage SaaS with integration needs and budget.
- Mature and widely trusted
- Deep integrations with support and dev tools
- AI reduces feedback triage effort
Look elsewhere if: Early startups on a budget (Featurebase, Sleekplan) or teams wanting feedback inside their PM tool (Productboard).
Choose Hotjar if
Marketing and CRO teams who want to see and ask users what happens on their site.
- Easy to set up and understand
- Combines behavior and voice-of-customer tools
- Free plan for small sites
Look elsewhere if: Budget-constrained teams (Microsoft Clarity is free) or product teams wanting replay plus events (PostHog).
Canny vs Hotjar pricing
Canny
- Free$025 tracked users, 5 managers, unlimited boards
- Pro$79/moStarting price, billed yearly; 100+ tracked users, 10 managers
- BusinessCustomBilled yearly; 5,000+ tracked users, SSO, CRM integrations
Hotjar
- Free$0Up to 200k monthly sessions, 1 month data, 1 project
- Growth$49/mo$39 billed annually; from 7k sessions, 13-month data
- ProCustom1M+ sessions
- EnterpriseCustom1M+ sessions
Canny · Key features
- Feedback boards with voting and comments
- Prioritization with impact scores and revenue data
- Public roadmap and changelog
- Autopilot: AI deduplication and feedback extraction from support tools
- Integrations with CRMs, support and issue trackers
- User segmentation and custom fields (paid plans)
Cons
- Growth features are expensive
- Tracked-user limits on lower tiers
- UI customization is limited
Hotjar · Key features
- Heatmaps: click, move, scroll and rage clicks
- Session recordings with filters and highlights
- Funnels and trends for conversion analysis
- On-site surveys, feedback widget and user interviews (Engage)
- AI survey creation and insight summaries
- Integrations with GA, Segment, HubSpot and Slack
Cons
- Session-based pricing escalates
- Clarity offers heatmaps and recordings free
- Consent and privacy handling needed
Canny vs Hotjar: FAQ
Which is cheaper, Canny or Hotjar?
Hotjar starts at $49/mo and Canny at $79/mo. Both prices are checked on the vendors' own pricing pages.
Do Canny and Hotjar have a free plan?
Yes, both Canny and Hotjar have a free plan; paid plans add more usage and features.