Brevo vs MailerLite
Brevo and MailerLite are both email marketing tools. Brevo is aimed at small businesses, while MailerLite is aimed at small businesses and creators. Brevo costs less, from $9/mo versus $12/mo for MailerLite. Both have a free plan.
Email, SMS and CRM priced by emails sent
Simple, affordable email marketing
| Pricing | Freemium · $9 | Freemium · $12 |
| Starting price | $9/mo | $12/mo |
| Free plan | Yes | Yes |
| Free trial | — | 14 days |
| Built for | Small businesses | Small businesses, Creators, Freelancers |
| Platforms | web, ios, android | web, ios |
| Country | FR · 2012 | LT · 2010 |
| Rating | — | — |
Choose Brevo if
SMBs and e-commerce stores with large lists who send a few campaigns a month and need transactional email too.
- Volume-based pricing, unlimited contacts
- Transactional and marketing email in one account
- GDPR-friendly, EU-based
Look elsewhere if: Creators (Kit, beehiiv) or advanced e-commerce segmentation (Klaviyo).
Choose MailerLite if
Small businesses, bloggers and nonprofits who want a polished tool at a low price.
- Among the lowest prices as lists grow
- Clean, modern editor and templates
- Free plan to get started
Look elsewhere if: Advanced automation or e-commerce personalization needs.
Brevo vs MailerLite pricing
Brevo
- Free$0300 emails/day
- Starter$9/moFrom 5,000 emails/mo; 10% off yearly; no Brevo logo
- Standard$18/moAutomation, A/B tests, send-time optimization
- Professional$499/moFrom 150,000 emails/mo; 10 seats, WhatsApp, push
- EnterpriseCustomDedicated IP, SSO, multi-account
MailerLite
- Free$0250 subscribers, 2,500 emails/mo, 2 seats
- Comfort$12/mo500 subscribers; $10.80/mo billed yearly; 3 seats, 50 automations
- Power$25/mo500 subscribers; $22.50/mo yearly; unlimited emails, seats
- EnterpriseCustom200K+ subscribers, dedicated IP, priority support
Brevo · Key features
- Email campaigns with drag-and-drop editor and templates
- Marketing automation workflows and lead scoring
- Transactional email and SMS APIs
- SMS, WhatsApp and push campaigns
- Sales CRM, meetings and live chat
- Landing pages, forms and Facebook Ads integration
Cons
- Daily send cap on free plan
- Templates and editor less polished than Mailchimp
- Deliverability on shared IPs varies
MailerLite · Key features
- Drag-and-drop, rich text and custom HTML editors
- Automation workflows with triggers and conditions
- Landing pages, websites, forms and pop-ups
- Digital product sales and paid newsletters via Stripe
- Segmentation, groups and A/B testing
- E-commerce integrations and AI writing assistant
Cons
- Approval process can delay new accounts
- Automation less advanced than ActiveCampaign
- Reporting is basic
Brevo vs MailerLite: FAQ
Which is cheaper, Brevo or MailerLite?
Brevo starts at $9/mo and MailerLite at $12/mo. Both prices are checked on the vendors' own pricing pages.
Do Brevo and MailerLite have a free plan?
Yes, both Brevo and MailerLite have a free plan; paid plans add more usage and features.