beehiiv vs Omnisend
beehiiv and Omnisend are both email marketing tools. beehiiv is aimed at creators and small businesses, while Omnisend is aimed at E-commerce and small businesses. Omnisend costs less, from $16/mo versus $59/mo for beehiiv. Both have a free plan.
Newsletter platform with growth tools and ad network
Email and SMS marketing automation built for online stores
| Pricing | Freemium · $59 | Freemium · $16 |
| Starting price | $59/mo | $16/mo |
| Free plan | Yes | Yes |
| Free trial | — | — |
| Built for | Creators, Small businesses | E-commerce, Small businesses |
| Platforms | web | web |
| Country | US · 2021 | LT · 2014 |
| Rating | — | — |
Choose beehiiv if
Newsletter publishers and media operators who want growth and ad monetization in one platform.
- Best-in-class growth features for newsletters
- Monetization through ads, boosts and paid tiers built in
- Free plan up to 2,500 subscribers
Look elsewhere if: Course creators selling products (Kit), SaaS lifecycle email (Customer.io), or stores (Klaviyo).
Choose Omnisend if
Small and mid-sized Shopify, WooCommerce and BigCommerce stores that want email and SMS automation without Klaviyo prices.
- Cheaper than Klaviyo at most contact counts
- E-commerce flows work out of the box with deep Shopify integration
- Pro plan bundles SMS credits worth the monthly fee
Look elsewhere if: B2B companies, publishers or large brands needing advanced data science (Mailchimp, Brevo, Klaviyo).
beehiiv vs Omnisend pricing
beehiiv
- Free$0Up to 2,500 subscribers, no credit card
- Lite$59/mo$49/mo billed annually; price at 1,000 subs, scales with list
- Pro$109/mo$95/mo billed annually; at 1,000 subs; removes beehiiv branding
- EnterpriseCustom
Omnisend
- Free$0250 contacts, 500 emails/mo, Omnisend branding
- Standard$16/moFrom 500 contacts, 6,000 emails/mo; 30% off with 3-month prepay
- Pro$59/moFrom 2,500 contacts; unlimited email, SMS credits = monthly bill
- CustomCustom150,000+ profiles, dedicated account expert
beehiiv · Key features
- Referral program and Boosts to grow subscribers
- Ad Network connecting sponsors with publications
- Hosted website with archive, custom domain and SEO controls
- Polls, surveys and segmentation
- Paid subscriptions and premium tiers via Stripe
- Automations, A/B subject tests and 3D analytics
Cons
- Paid plans needed for most growth and monetization features
- Not an e-commerce or lifecycle marketing tool
- Fewer integrations than mature email platforms
Omnisend · Key features
- Prebuilt abandoned cart, browse abandonment and post-purchase automations
- Email builder with product picker, discount codes and dynamic blocks
- SMS and web push in the same automation workflows
- Signup forms, popups and spin-to-win wheels for list growth
- Segmentation by purchase history, product views and engagement
- Product recommender and personalized send time on Pro
Cons
- Less advanced analytics and predictive data than Klaviyo
- Standard caps emails at roughly 12 times the list size
- Not a good fit for B2B, SaaS or editorial newsletters
beehiiv vs Omnisend: FAQ
Which is cheaper, beehiiv or Omnisend?
Omnisend starts at $16/mo and beehiiv at $59/mo. Both prices are checked on the vendors' own pricing pages.
Do beehiiv and Omnisend have a free plan?
Yes, both beehiiv and Omnisend have a free plan; paid plans add more usage and features.