Happy Valley

beehiiv vs MailerLite

beehiiv and MailerLite are both email marketing tools. beehiiv is aimed at creators and small businesses, while MailerLite is aimed at small businesses and creators. MailerLite costs less, from $12/mo versus $59/mo for beehiiv. Both have a free plan.

beehiiv

Newsletter platform with growth tools and ad network

MailerLite

Simple, affordable email marketing

PricingFreemium · $59Freemium · $12
Starting price$59/mo$12/mo
Free planYesYes
Free trial—14 days
Built forCreators, Small businessesSmall businesses, Creators, Freelancers
Platformswebweb, ios
CountryUS · 2021LT · 2010
Rating——

Choose beehiiv if

Newsletter publishers and media operators who want growth and ad monetization in one platform.

  • Best-in-class growth features for newsletters
  • Monetization through ads, boosts and paid tiers built in
  • Free plan up to 2,500 subscribers

Look elsewhere if: Course creators selling products (Kit), SaaS lifecycle email (Customer.io), or stores (Klaviyo).

Choose MailerLite if

Small businesses, bloggers and nonprofits who want a polished tool at a low price.

  • Among the lowest prices as lists grow
  • Clean, modern editor and templates
  • Free plan to get started

Look elsewhere if: Advanced automation or e-commerce personalization needs.

beehiiv vs MailerLite pricing

beehiiv

  • Free$0Up to 2,500 subscribers, no credit card
  • Lite$59/mo$49/mo billed annually; price at 1,000 subs, scales with list
  • Pro$109/mo$95/mo billed annually; at 1,000 subs; removes beehiiv branding
  • EnterpriseCustom

MailerLite

  • Free$0250 subscribers, 2,500 emails/mo, 2 seats
  • Comfort$12/mo500 subscribers; $10.80/mo billed yearly; 3 seats, 50 automations
  • Power$25/mo500 subscribers; $22.50/mo yearly; unlimited emails, seats
  • EnterpriseCustom200K+ subscribers, dedicated IP, priority support

beehiiv · Key features

  • Referral program and Boosts to grow subscribers
  • Ad Network connecting sponsors with publications
  • Hosted website with archive, custom domain and SEO controls
  • Polls, surveys and segmentation
  • Paid subscriptions and premium tiers via Stripe
  • Automations, A/B subject tests and 3D analytics

Cons

  • Paid plans needed for most growth and monetization features
  • Not an e-commerce or lifecycle marketing tool
  • Fewer integrations than mature email platforms

MailerLite · Key features

  • Drag-and-drop, rich text and custom HTML editors
  • Automation workflows with triggers and conditions
  • Landing pages, websites, forms and pop-ups
  • Digital product sales and paid newsletters via Stripe
  • Segmentation, groups and A/B testing
  • E-commerce integrations and AI writing assistant

Cons

  • Approval process can delay new accounts
  • Automation less advanced than ActiveCampaign
  • Reporting is basic

beehiiv vs MailerLite: FAQ

Which is cheaper, beehiiv or MailerLite?

MailerLite starts at $12/mo and beehiiv at $59/mo. Both prices are checked on the vendors' own pricing pages.

Do beehiiv and MailerLite have a free plan?

Yes, both beehiiv and MailerLite have a free plan; paid plans add more usage and features.

Not sure yet?