beehiiv vs Loops
beehiiv and Loops are both email marketing tools. beehiiv is aimed at creators and small businesses, while Loops is aimed at small businesses and developers. Loops costs less, from $49/mo versus $59/mo for beehiiv. Both have a free plan.
Newsletter platform with growth tools and ad network
Email for SaaS: marketing and transactional in one
| Pricing | Freemium · $59 | Freemium · $49 |
| Starting price | $59/mo | $49/mo |
| Free plan | Yes | Yes |
| Free trial | — | — |
| Built for | Creators, Small businesses | Small businesses, Developers |
| Platforms | web | web |
| Country | US · 2021 | US · 2022 |
| Rating | — | — |
Choose beehiiv if
Newsletter publishers and media operators who want growth and ad monetization in one platform.
- Best-in-class growth features for newsletters
- Monetization through ads, boosts and paid tiers built in
- Free plan up to 2,500 subscribers
Look elsewhere if: Course creators selling products (Kit), SaaS lifecycle email (Customer.io), or stores (Klaviyo).
Choose Loops if
Early and growth-stage SaaS teams who want lifecycle and transactional email without complexity.
- Purpose-built for SaaS lifecycle email
- Replaces two tools (marketing + transactional)
- Clean, fast, developer-friendly
Look elsewhere if: E-commerce, multichannel messaging or heavy template design.
beehiiv vs Loops pricing
beehiiv
- Free$0Up to 2,500 subscribers, no credit card
- Lite$59/mo$49/mo billed annually; price at 1,000 subs, scales with list
- Pro$109/mo$95/mo billed annually; at 1,000 subs; removes beehiiv branding
- EnterpriseCustom
Loops
- Free$01,000 subscribed contacts, 4,000 sends/30 days
- Growthfrom $49/mo5,000 contacts, unlimited sends, scales by contacts
- EnterpriseCustom1.5M+ contacts, priority support
beehiiv · Key features
- Referral program and Boosts to grow subscribers
- Ad Network connecting sponsors with publications
- Hosted website with archive, custom domain and SEO controls
- Polls, surveys and segmentation
- Paid subscriptions and premium tiers via Stripe
- Automations, A/B subject tests and 3D analytics
Cons
- Paid plans needed for most growth and monetization features
- Not an e-commerce or lifecycle marketing tool
- Fewer integrations than mature email platforms
Loops · Key features
- Campaigns, event-triggered loops and transactional email in one tool
- Simple Notion-style editor optimized for deliverability
- Contact properties and events via API, Segment and Zapier
- Audience filters and basic segmentation
- Unsubscribe groups and transactional separation
- Dashboards for opens, clicks and loop performance
Cons
- Limited design capabilities
- No SMS or push
- Segmentation and testing are basic
beehiiv vs Loops: FAQ
Which is cheaper, beehiiv or Loops?
Loops starts at $49/mo and beehiiv at $59/mo. Both prices are checked on the vendors' own pricing pages.
Do beehiiv and Loops have a free plan?
Yes, both beehiiv and Loops have a free plan; paid plans add more usage and features.