AXL vs folk
AXL and folk are both CRM tools. AXL is aimed at small businesses and creators, while folk is aimed at freelancers and small businesses. folk costs less, from $30/mo versus $49/mo for AXL. Only AXL has a free plan.
Sales and marketing all-in-one you can run from Claude or ChatGPT
Lightweight CRM for relationship-driven teams
| Pricing | Freemium · $49 | Paid · $30 |
| Starting price | $49/mo | $30/mo |
| Free plan | Yes | No |
| Free trial | — | 14 days |
| Built for | Small businesses, Creators, Freelancers | Freelancers, Small businesses, Agencies |
| Platforms | web | web |
| Country | — | FR · 2020 |
| Rating | — | — |
Choose AXL if
Founders, coaches and course sellers who want funnels, CRM, webinars and checkout in one place and like working through an AI assistant.
- Replaces several funnel, CRM, webinar and course tools with one bill
- Free plan never bills overage; extra contacts are saved but skipped by campaigns
- AXL takes 0% of your sales
Look elsewhere if: Teams that need a deep integration marketplace or enterprise CRM controls (Keap, HubSpot).
Choose folk if
Small relationship-driven teams.
- Simple and fast
- Great LinkedIn import
- Affordable
Look elsewhere if: Large sales orgs.
AXL vs folk pricing
AXL
- Free$0500 contacts, 5,000 emails, 1 admin; capped usage, no overage
- Starter$49/mo5,000 contacts, 15,000 emails, 25,000 messages, 1 admin
- Growth$149/mo20,000 contacts, 50,000 emails, 2 admins, 1,000 AI credits
- Scale$349/mo50,000 contacts, 120,000 emails, 3 admins, 1,500 AI credits
- Pro$699/mo150,000 contacts, 300,000 emails, 5 admins, 3,000 AI credits
folk
- Standard$30/user/mo$24/mo billed annually; 500 email finds, 2,000 AI fields/mo
- Premium$60/user/mo$48/mo billed annually; sequences, custom objects, API
- Enterprisefrom $100/user/mofrom $80/mo billed annually; custom limits, priority support
AXL · Key features
- MCP server exposing 1,200+ actions to ChatGPT, Claude, Codex and Cursor
- Landing page and funnel builder with forms, quizzes and A/B tests
- CRM with deal pipelines, contact history and lead scoring
- Email and messaging automation for follow-up campaigns
- Live and evergreen webinars plus protected video hosting
- Courses with AI-assisted homework review and certificates
Cons
- No free trial of paid plans; you start on the capped Free tier
- Few named integrations beyond payments, Meta and AI assistants
- Payment processing fees from Stripe or PayPal come on top
folk · Key features
- Chrome extension import
- Enrichment
- Mail merge and sequences
- Pipelines
- AI assistant
- Groups and views
Cons
- Less powerful than HubSpot
- Reporting basic
- Fewer integrations
AXL vs folk: FAQ
Which is cheaper, AXL or folk?
folk starts at $30/mo and AXL at $49/mo. Both prices are checked on the vendors' own pricing pages.
Do AXL and folk have a free plan?
AXL has a free plan. folk has no free plan, a 14-day free trial.