Attio vs Nutshell
Attio and Nutshell are both CRM tools. Attio is aimed at small businesses and developers, while Nutshell is aimed at small businesses and agencies. Nutshell costs less, from $19/mo versus $44/mo for Attio. Only Attio has a free plan.
Flexible, data-model-driven CRM
Small-business CRM with built-in email marketing and AI notetaker
| Pricing | Freemium · $44 | Paid · $19 |
| Starting price | $44/mo | $19/mo |
| Free plan | Yes | No |
| Free trial | 14 days | 14 days |
| Built for | Small businesses, Developers | Small businesses, Agencies |
| Platforms | web, ios | web, ios, android |
| Country | GB · 2019 | US |
| Rating | — | — |
Choose Attio if
Startups and tech companies with technical GTM teams who want a customizable, data-model-first CRM.
- Most flexible data model among modern CRMs
- Self-populating from email and calendar; little manual entry
- Fast, well-designed UI; strong API
Look elsewhere if: Teams that need built-in marketing automation, ticketing or a large marketplace of ready integrations today.
Choose Nutshell if
Small B2B sales teams that want an easy CRM with email marketing, chat and forms built in and human support included.
- CRM and email marketing in one bill
- Unlimited contacts and storage on all plans
- Free live support on every tier
Look elsewhere if: Teams needing a large app ecosystem, a free CRM or heavy outbound calling (HubSpot, Pipedrive, Close).
Attio vs Nutshell pricing
Attio
- Free$0Up to 3 seats, 50,000 records, 3 objects
- Plus$44/seat/mo$35 billed annually; up to 10 seats, 250,000 records
- Pro$99/seat/mo$79 billed annually; unlimited seats, 1M records
- EnterpriseCustomBilled annually; unlimited objects and teams
Nutshell
- Foundation$19/user/mo$13 billed annually; 100 open leads limit
- Growth$32/user/mo$25 billed annually; quotas, lead assignment rules
- Pro$49/user/mo$42 billed annually; 5 pipelines, sales automation
- Business$67/user/mo$59 billed annually; 10 pipelines, audit log
- Enterprise$89/user/mo$79 billed annually; SSO, SQL access, phone support
Attio · Key features
- Custom objects and attributes with relationships between records
- Automatic enrichment from Gmail, Google Calendar and Outlook
- Lists with views, filters and formulas, like a spreadsheet over your CRM
- Workflows with triggers, branches and AI steps
- Email sequences and call recording with AI summaries (Pro)
- Developer-grade REST API and webhooks
Cons
- Marketing and support tooling is minimal
- Fewer native integrations than HubSpot or Salesforce
- Per-seat price climbs quickly at Pro and Enterprise
Nutshell · Key features
- Drag-and-drop pipelines with custom stages and stage goals
- Two-way Gmail and Outlook email and calendar sync
- AI notetaker for Zoom, Google Meet and Microsoft Teams calls
- Built-in email marketing with segmentation and automation
- Web chat, AI chatbot, forms and landing pages on every plan
- Quotes, invoices and contracts with e-signatures as an add-on
Cons
- Foundation is limited to 100 open leads
- Advanced marketing, SMS and prospecting are paid add-ons
- Smaller integration marketplace than HubSpot or Pipedrive
Attio vs Nutshell: FAQ
Which is cheaper, Attio or Nutshell?
Nutshell starts at $19/mo and Attio at $44/mo. Both prices are checked on the vendors' own pricing pages.
Do Attio and Nutshell have a free plan?
Attio has a free plan. Nutshell has no free plan, a 14-day free trial.