AfterShip vs Omnisend
AfterShip and Omnisend are both E-commerce tools aimed at E-commerce and small businesses. Omnisend costs less, from $16/mo versus $29/mo for AfterShip. Both have a free plan.
Shipment tracking, returns and post-purchase suite for online stores
Email and SMS marketing automation built for online stores
| Pricing | Freemium · $29 | Freemium · $16 |
| Starting price | $29/mo | $16/mo |
| Free plan | Yes | Yes |
| Free trial | 7 days | — |
| Built for | E-commerce, Small businesses, Enterprise | E-commerce, Small businesses |
| Platforms | web, ios, android | web |
| Country | — | LT · 2014 |
| Rating | — | — |
Choose AfterShip if
Shopify and multi-channel ecommerce brands shipping thousands of orders a year that want branded tracking and fewer support tickets.
- Very wide carrier coverage for cross-border sellers
- Measurably cuts where-is-my-order support tickets
- Deep Shopify integration with a free starter app plan
Look elsewhere if: Merchants mainly looking for discounted shipping labels (Shippo, ShipStation) or an all-in-one EU shipping tool (Sendcloud).
Choose Omnisend if
Small and mid-sized Shopify, WooCommerce and BigCommerce stores that want email and SMS automation without Klaviyo prices.
- Cheaper than Klaviyo at most contact counts
- E-commerce flows work out of the box with deep Shopify integration
- Pro plan bundles SMS credits worth the monthly fee
Look elsewhere if: B2B companies, publishers or large brands needing advanced data science (Mailchimp, Brevo, Klaviyo).
AfterShip vs Omnisend pricing
AfterShip
- Free (Shopify app)$0Shopify App Store plan with 50 shipments a month
- Tracking Essentials$35/mo$29/mo billed yearly; 6,000 shipments/yr, $0.08 overage
- Tracking Premium$70/mo$59/mo billed yearly; 6,000 shipments/yr, API and webhooks
- EnterpriseCustomCustom volumes, SLAs and support
Omnisend
- Free$0250 contacts, 500 emails/mo, Omnisend branding
- Standard$16/moFrom 500 contacts, 6,000 emails/mo; 30% off with 3-month prepay
- Pro$59/moFrom 2,500 contacts; unlimited email, SMS credits = monthly bill
- CustomCustom150,000+ profiles, dedicated account expert
AfterShip · Key features
- Branded tracking pages with product recommendations
- Email and SMS delivery notifications across 1,300+ carriers
- AI-predicted estimated delivery dates on product and checkout pages
- Self-serve returns and exchanges portal (AfterShip Returns)
- Shipping labels and rate comparison (AfterShip Shipping)
- Shipping protection priced per declared order value
Cons
- Pricing differs between direct site and Shopify App Store
- API access requires Premium, not Essentials
- Overage fees per shipment add up during peak season
Omnisend · Key features
- Prebuilt abandoned cart, browse abandonment and post-purchase automations
- Email builder with product picker, discount codes and dynamic blocks
- SMS and web push in the same automation workflows
- Signup forms, popups and spin-to-win wheels for list growth
- Segmentation by purchase history, product views and engagement
- Product recommender and personalized send time on Pro
Cons
- Less advanced analytics and predictive data than Klaviyo
- Standard caps emails at roughly 12 times the list size
- Not a good fit for B2B, SaaS or editorial newsletters
AfterShip vs Omnisend: FAQ
Which is cheaper, AfterShip or Omnisend?
Omnisend starts at $16/mo and AfterShip at $29/mo. Both prices are checked on the vendors' own pricing pages.
Do AfterShip and Omnisend have a free plan?
Yes, both AfterShip and Omnisend have a free plan; paid plans add more usage and features.