Grok is a aI assistants tool for Creators and Developers, offered as freemium ($8/mo). Founded in United States in 2023.
About Grok
Grok is the AI assistant built by xAI, the company Elon Musk founded in March 2023. It launched in November 2023 for X Premium users and now runs as a standalone app on the web, iOS and Android, inside X and in Tesla cars. xAI merged with X in March 2025, was acquired by SpaceX in February 2026 and now operates as SpaceX's AI division; in June 2026 SpaceX also agreed to buy Cursor maker Anysphere.
Grok's edge is real-time access to posts on X alongside web search. It offers DeepSearch research reports, reasoning modes, voice conversations, Grok Imagine for images and short videos, Grok Build for terminal coding and Grok Bot agents. xAI ships model updates monthly; Grok 4.7 arrived in September 2026. Since October 2026 paid access comes through The X Subscription: a free tier, then Plus, Premium, Super and Ultra plans that share one usage pool across Grok, Cursor and X Premium features.
Grok suits heavy X users, people who want fast takes on breaking news, and developers already on Cursor. ChatGPT has a broader feature set and ecosystem, Claude is generally preferred for long documents and careful writing, Gemini fits Google Workspace users, and Perplexity is stronger for cited research.
Grok has a record of moderation failures: antisemitic posts in July 2025, insulting replies about Turkish leaders that led an Ankara court to block some Grok content the same month, and image abuse controversies in early 2026. Existing SuperGrok subscribers keep their plans, and third-party models such as Claude or GPT in Cursor need separately billed usage credits.
Key features of Grok
- Real-time search across X posts plus the web
- DeepSearch multi-step research with cited sources
- Grok Imagine image and short video generation
- Voice mode on iOS and Android apps
- Grok Build terminal coding agent and Grok Bot AI teammates
- Shared usage pool across Grok, Cursor and X on paid plans
- xAI API for Grok models, also on Azure AI Foundry
- Built into X and Tesla vehicles
Pros and cons
Pros
- Most up-to-date view of conversations happening on X
- Low-cost Plus tier that also includes X Premium perks
- Bundles Cursor coding access with the assistant
- Fast monthly model updates
Cons
- Repeated moderation and safety controversies
- X-sourced answers can amplify misinformation
- Plan names and limits have changed often
- Third-party models in Cursor are billed outside the plan
- Weaker enterprise admin and data controls than ChatGPT or Claude
Grok pricing
Grok uses a freemium model.
| Plan | Price | Includes |
|---|---|---|
| Free | $0 | Limited chat and agent usage |
| Plus | $8 / mo | $80/yr; shared AI pool for Grok, Cursor, X Premium perks |
| Premium | $30 / mo | $300/yr; 4x Plus usage, latest Grok models, image and video |
| Super | $100 / mo | 15x Plus usage, priority access to Grok models |
| Ultra | $200 / mo | 50x Plus usage, early access to new products |
Source: grok.com · checked on Oct 20, 2026
How Grok compares in AI assistants
- Rank by votes
- #1 / 18
- Starting price
- $8
- Free alternatives
- 0
0 votes from members
20% below the category median ($10/mo)
Free or open-source tools in AI assistants
Grok ranks #1 of 18 ai assistants tools by community votes and is priced below most tools in the category.
Common use cases
- 1Tracking breaking news and public reaction on X
- 2Social media managers researching trends and drafting posts
- 3Developers using one subscription for Grok chat and Cursor
- 4Generating quick images and short videos with Grok Imagine
- 5Hands-free voice questions in a Tesla or on mobile
Best for
Heavy X users and Cursor developers who want real-time social context and one subscription across Grok, X Premium and coding.
Not ideal for
Teams that need strict content safety, enterprise data controls or carefully sourced research (ChatGPT, Claude or Perplexity).
Integrations
- X
- Cursor
- Tesla vehicles
- GitHub Copilot
- Microsoft Azure AI Foundry
- xAI API
Our take
Grok is worth trying for real-time X context, and the $8 Plus plan is cheap if you also want X Premium perks. For work where accuracy and brand safety matter, keep ChatGPT or Claude as your main assistant and treat Grok as a complement.
FAQ
- What is Grok?
- Grok is a AI assistants tool: xAI's AI assistant with live X data, bundled with X and Cursor.
- How much does Grok cost?
- Grok uses a Freemium model; paid plans start at $8 per month.
- What does Grok integrate with?
- Grok integrates with X, Cursor, Tesla vehicles, GitHub Copilot, Microsoft Azure AI Foundry, xAI API and more.
- Which platforms does Grok support?
- Grok is available on web, ios, android.
- Who is Grok for?
- Heavy X users and Cursor developers who want real-time social context and one subscription across Grok, X Premium and coding.
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