Happy Valley

TheySaid vs Trustpilot

TheySaid and Trustpilot are both customer feedback & roadmaps tools. TheySaid is aimed at small businesses and enterprise, while Trustpilot is aimed at E-commerce and small businesses. Both have a free plan.

TheySaid

AI-moderated user tests and surveys with real or synthetic users

Trustpilot

Public review platform with tools to collect and show customer reviews

PricingFreemiumFreemium · $99
Starting priceNot published$99/mo
Free planYesYes
Free trial—14 days
Built forSmall businesses, Enterprise, AgenciesE-commerce, Small businesses, Enterprise
Platformswebweb
CountryUSDK · 2007
Rating——

Choose TheySaid if

Product and UX teams that want fast AI-moderated tests and interviews, with synthetic users for early checks.

  • Free plan needs no credit card
  • Covers usability tests, interviews and surveys in one tool
  • Tests can start from coding and ticketing tools during the build

Look elsewhere if: Teams that only need simple surveys or heatmaps at a predictable self-serve price (SurveyMonkey, Hotjar).

Choose Trustpilot if

Consumer-facing e-commerce and service companies that want a recognized, independent review profile and on-site trust widgets.

  • Widely recognized consumer trust badge in Europe and the US
  • Free plan lets small shops claim a profile and invite reviews
  • Large set of e-commerce and CRM integrations for automated invites

Look elsewhere if: B2B software companies or teams that only need private customer feedback (G2, Qualtrics, SurveySparrow).

TheySaid vs Trustpilot pricing

TheySaid

  • Free$05 AI user tests and 50 AI surveys/mo, 1 workspace, 1 active test
  • EnterpriseCustomUnlimited tests and recruiting, SSO/SAML, API; monthly billing +33%

Trustpilot

  • Free$050 review invitations/mo, 1 user, company profile
  • Starter$99/moBilled annually; firms under $5M revenue; 100 invitations/mo
  • Plus$319/moBilled annually; 300 invitations/mo, 10 widgets, 3 users
  • Premium$799/moBilled annually; 1,000 invitations/mo, 21 widgets, 10 users
  • EnterpriseCustomUnlimited invitations, up to 1,000 users

TheySaid · Key features

  • AI moderator that runs voice interviews and usability tests
  • Synthetic users and digital twins tuned on your own customer data
  • AI project creator that drafts tests, surveys and screeners
  • AI analysis with clips, highlight reels and cross-project Ask AI
  • Panel recruiting with screeners and a response quality monitor
  • MCP server for Claude Code, Cursor and Lovable, plus Jira-triggered tests

Cons

  • No self-serve paid plan between Free and Enterprise
  • Free plan allows only one active test
  • Recruiting harder-to-reach panel participants costs extra

Trustpilot · Key features

  • Free claimed company profile with replies to every review
  • Automatic review invitations triggered from Shopify, WooCommerce and other stores
  • TrustBox widgets that show star ratings and reviews on your website
  • Service and product reviews, with product reviews on higher plans
  • Review flagging and moderation workflow for fake or abusive reviews
  • Analytics on ratings, sentiment and topics across reviews

Cons

  • Paid plans require a 12-month commitment
  • Pricing is per domain, which adds up for multi-site brands
  • Invitation caps are low on Starter and Plus

TheySaid vs Trustpilot: FAQ

Do TheySaid and Trustpilot have a free plan?

Yes, both TheySaid and Trustpilot have a free plan; paid plans add more usage and features.

Not sure yet?