SurveySparrow vs Trustpilot
SurveySparrow and Trustpilot are both customer feedback & roadmaps tools. SurveySparrow is aimed at small businesses and enterprise, while Trustpilot is aimed at E-commerce and small businesses. SurveySparrow costs less, from $19/mo versus $99/mo for Trustpilot. Both have a free plan.
Conversational surveys, NPS and CX feedback for growing teams
Public review platform with tools to collect and show customer reviews
| Pricing | Freemium · $19 | Freemium · $99 |
| Starting price | $19/mo | $99/mo |
| Free plan | Yes | Yes |
| Free trial | 14 days | 14 days |
| Built for | Small businesses, Enterprise, Agencies | E-commerce, Small businesses, Enterprise |
| Platforms | web, ios, android | web |
| Country | — | DK · 2007 |
| Rating | — | — |
Choose SurveySparrow if
SMB and mid-market teams that want engaging surveys plus NPS and employee feedback in one platform without Qualtrics-level cost.
- Chat-style surveys often feel more engaging than long forms
- Covers customer, employee and market research in one tool
- Strong integrations with CRM and help desk tools
Look elsewhere if: Teams needing month-to-month billing, enterprise research panels or design-heavy marketing forms (SurveyMonkey, Typeform, Qualtrics).
Choose Trustpilot if
Consumer-facing e-commerce and service companies that want a recognized, independent review profile and on-site trust widgets.
- Widely recognized consumer trust badge in Europe and the US
- Free plan lets small shops claim a profile and invite reviews
- Large set of e-commerce and CRM integrations for automated invites
Look elsewhere if: B2B software companies or teams that only need private customer feedback (G2, Qualtrics, SurveySparrow).
SurveySparrow vs Trustpilot pricing
SurveySparrow
- Free$01 user, 3 active surveys, 75 responses per quarter
- Basic$19/moBilled yearly; 1 user, 2,500 responses
- EnterpriseCustomCustom responses, SSO and advanced CX features
Trustpilot
- Free$050 review invitations/mo, 1 user, company profile
- Starter$99/moBilled annually; firms under $5M revenue; 100 invitations/mo
- Plus$319/moBilled annually; 300 invitations/mo, 10 widgets, 3 users
- Premium$799/moBilled annually; 1,000 invitations/mo, 21 widgets, 10 users
- EnterpriseCustomUnlimited invitations, up to 1,000 users
SurveySparrow · Key features
- Conversational surveys that show one question at a time
- NPS, CSAT and CES programs with automated follow-ups
- 360-degree employee assessments and pulse surveys
- Offline survey apps for iOS and Android field work
- Distribution by email, SMS, WhatsApp, web embed and links
- In-app SpotChecks micro-surveys for websites and products
Cons
- No monthly billing; only quarterly or yearly plans
- Response caps on lower tiers fill up quickly
- Higher-tier pricing is hard to find and often quote-based
Trustpilot · Key features
- Free claimed company profile with replies to every review
- Automatic review invitations triggered from Shopify, WooCommerce and other stores
- TrustBox widgets that show star ratings and reviews on your website
- Service and product reviews, with product reviews on higher plans
- Review flagging and moderation workflow for fake or abusive reviews
- Analytics on ratings, sentiment and topics across reviews
Cons
- Paid plans require a 12-month commitment
- Pricing is per domain, which adds up for multi-site brands
- Invitation caps are low on Starter and Plus
SurveySparrow vs Trustpilot: FAQ
Which is cheaper, SurveySparrow or Trustpilot?
SurveySparrow starts at $19/mo and Trustpilot at $99/mo. Both prices are checked on the vendors' own pricing pages.
Do SurveySparrow and Trustpilot have a free plan?
Yes, both SurveySparrow and Trustpilot have a free plan; paid plans add more usage and features.