Supademo vs ZoomInfo
Supademo and ZoomInfo are both sales engagement & outbound tools. Supademo is aimed at small businesses and enterprise, while ZoomInfo is aimed at enterprise and small businesses. Only Supademo has a free plan.
AI interactive product demos and walkthroughs for sales and onboarding
B2B contact and company data platform with AI sales tools
| Pricing | Freemium · $50 | Paid |
| Starting price | $50/mo | Not published |
| Free plan | Yes | No |
| Free trial | — | — |
| Built for | Small businesses, Enterprise | Enterprise, Small businesses |
| Platforms | web, macos, windows | web |
| Country | US · 2023 | US · 2007 |
| Rating | — | — |
Choose Supademo if
B2B SaaS marketing, sales and customer education teams that want clickable demos quickly and affordably.
- Very fast to create a demo from a click-through recording
- Usable free plan with unlimited demo views
- Unlimited viewers on every plan
Look elsewhere if: Teams that need in-app onboarding inside the live product (Appcues, Userflow, Whatfix).
Choose ZoomInfo if
Mid-market and enterprise sales and marketing teams selling into North America that need comprehensive contact data, intent signals and CRM enrichment.
- Deep, frequently updated coverage of North American companies
- Intent and technographic data in the same platform
- Strong native integrations with major CRMs and sales tools
Look elsewhere if: Startups and small teams that want self-serve pricing or a cheaper database with built-in outreach (Apollo, Lusha).
Supademo vs ZoomInfo pricing
Supademo
- Free$01 creator, 5 guided demos, 50 video recordings, unlimited views
- Scale$50/creator/mo$38 billed annually; branching, analytics, AI and MCP
- Business$249/mo$199 billed annually; 1 creator, HTML demos, AI data edits
- Growth$450/mo$350 billed annually; 5 creators, sandbox demos, voice cloning
- EnterpriseCustom10+ creators, SSO/SAML, data residency, multiple workspaces
ZoomInfo
- ProfessionalCustomSales data plan; free trial available, quote-based
- Copilot AdvancedCustomAI account prioritisation and outreach; quote-based
- Copilot EnterpriseCustomFull sales suite for large teams; quote-based
- Marketing DemandCustomIncludes 75K credits; demo required
- ABM EnterpriseCustomIncludes 150K credits; demo required
Supademo · Key features
- Capture flows with a Chrome extension or Mac and Windows apps
- Editable HTML demo captures with text and data editing
- Hotspots, branching and variables for personalized paths
- AI voiceover, voice cloning and translation of demos
- Share as link, embed, 4K video or PDF guide
- Engagement analytics synced to HubSpot and Salesforce
Cons
- HTML demos and AI data editing start at $249 per month
- Analytics and tracking links need the paid Scale plan
- SSO and data residency only on Enterprise
ZoomInfo · Key features
- Database of B2B contacts with direct dials, emails and org charts
- Firmographic and technographic filters for precise list building
- Buying-intent signals and website visitor identification
- Copilot AI assistant that prioritises accounts and drafts outreach
- Automatic CRM enrichment and deduplication for Salesforce and HubSpot
- Engage sequencing and Chorus conversation intelligence add-ons
Cons
- No published prices and high annual contract values
- Contracts usually auto-renew with strict notice periods
- Credit limits can run out on heavy prospecting
Supademo vs ZoomInfo: FAQ
Do Supademo and ZoomInfo have a free plan?
Supademo has a free plan. ZoomInfo has no free plan.