Happy Valley

Proposify vs ZoomInfo

Proposify and ZoomInfo are both sales engagement & outbound tools. Proposify is aimed at small businesses and agencies, while ZoomInfo is aimed at enterprise and small businesses.

Proposify

Proposal and quote software with e-signatures for sales teams

ZoomInfo

B2B contact and company data platform with AI sales tools

PricingPaid · $49Paid
Starting price$49/moNot published
Free planNoNo
Free trial14 days—
Built forSmall businesses, Agencies, EnterpriseEnterprise, Small businesses
Platformswebweb
CountryCAUS · 2007
Rating——

Choose Proposify if

Agencies and B2B sales teams that send polished, designed proposals and want analytics and approvals around them.

  • Strong design control for agency-style proposals
  • Detailed engagement analytics on each proposal
  • Unlimited documents and signatures on all plans

Look elsewhere if: Teams that only need signatures on standard contracts (DocuSign, Dropbox Sign) or full contract lifecycle management (Oneflow).

Choose ZoomInfo if

Mid-market and enterprise sales and marketing teams selling into North America that need comprehensive contact data, intent signals and CRM enrichment.

  • Deep, frequently updated coverage of North American companies
  • Intent and technographic data in the same platform
  • Strong native integrations with major CRMs and sales tools

Look elsewhere if: Startups and small teams that want self-serve pricing or a cheaper database with built-in outreach (Apollo, Lusha).

Proposify vs ZoomInfo pricing

Proposify

  • Build$49/user/mo$35 billed annually; unlimited docs and signatures
  • Grow$65/user/moBilled annually; approvals, roles, custom fields, API
  • Scale$12,800/yrIncludes 10 users; SSO, Salesforce, workspaces

ZoomInfo

  • ProfessionalCustomSales data plan; free trial available, quote-based
  • Copilot AdvancedCustomAI account prioritisation and outreach; quote-based
  • Copilot EnterpriseCustomFull sales suite for large teams; quote-based
  • Marketing DemandCustomIncludes 75K credits; demo required
  • ABM EnterpriseCustomIncludes 150K credits; demo required

Proposify · Key features

  • Template-based proposal editor with a shared content library
  • Interactive pricing tables, optional items and a product catalog
  • Built-in legally binding e-signatures on every plan
  • Document insights showing opens, views and time per section
  • Approval workflows, user roles and permissions on Grow
  • AI writing widget plus an MCP server for AI assistants

Cons

  • No free plan, unlike PandaDoc
  • Monthly send quotas with per-document overage fees
  • Approvals and API access require the annual Grow plan

ZoomInfo · Key features

  • Database of B2B contacts with direct dials, emails and org charts
  • Firmographic and technographic filters for precise list building
  • Buying-intent signals and website visitor identification
  • Copilot AI assistant that prioritises accounts and drafts outreach
  • Automatic CRM enrichment and deduplication for Salesforce and HubSpot
  • Engage sequencing and Chorus conversation intelligence add-ons

Cons

  • No published prices and high annual contract values
  • Contracts usually auto-renew with strict notice periods
  • Credit limits can run out on heavy prospecting

Proposify vs ZoomInfo: FAQ

Do Proposify and ZoomInfo have a free plan?

Proposify has no free plan, a 14-day free trial. ZoomInfo has no free plan.

Not sure yet?