Microsoft Clarity vs Nolyn
Microsoft Clarity and Nolyn are both analytics tools aimed at small businesses and E-commerce. Both have a free plan.
Microsoft Clarity
Free heatmaps, session recordings and AI insights from Microsoft
Nolyn
AI research for ecommerce products, competitors and customer reviews
| Pricing | Free | Freemium · $19 |
| Starting price | Not published | $19/mo |
| Free plan | Yes | Yes |
| Free trial | — | — |
| Built for | Small businesses, E-commerce, Developers, Agencies, Enterprise | Small businesses, E-commerce |
| Platforms | web, ios, android | web |
| Country | US · 2020 | US · 2026 |
| Rating | — | — |
Choose Microsoft Clarity if
Websites and apps of any size that want free heatmaps and session recordings with AI summaries.
- Completely free with no traffic or session caps
- Quick setup through a tag, plugin or Google Tag Manager
- AI summaries save hours of watching recordings
Look elsewhere if: Teams that need surveys, in-depth product analytics or long data retention (Hotjar, PostHog, Mixpanel).
Choose Nolyn if
Microsoft Clarity vs Nolyn pricing
Microsoft Clarity
- Free$0No traffic limits; recordings kept 30 days, heatmaps 13 months
Nolyn
Microsoft Clarity · Key features
- Session recordings with AI highlights of key moments
- Click, scroll and area heatmaps with page version comparison
- Automatic rage click, dead click and quick back detection
- Copilot summaries and chat over your recordings and heatmaps
- Bot Activity and Citations reports on AI crawlers and AI answers
- Mobile app SDK for Android, iOS, Flutter and React Native
Cons
- Recordings are deleted after 30 days unless favorited or labeled
- No built-in surveys, feedback widgets or user interviews
- Funnel and product analytics are basic next to PostHog or Mixpanel
Nolyn · Key features
Microsoft Clarity vs Nolyn: FAQ
Do Microsoft Clarity and Nolyn have a free plan?
Yes, both Microsoft Clarity and Nolyn have a free plan; paid plans add more usage and features.