Happy Valley

Matomo vs Querri

Matomo and Querri are both analytics tools. Matomo is aimed at enterprise and agencies, while Querri is aimed at small businesses and enterprise. Both have a free plan.

Matomo

Full-featured, self-hostable analytics

Querri

AI data analyst that answers business questions with traceable math

PricingOpen sourceFreemium · $119
Starting priceNot published$119/mo
Free planYesYes
Free trial—14 days
Built forEnterprise, AgenciesSmall businesses, Enterprise, Agencies
Platformswebweb
CountryNZ · 2007US
Rating——

Choose Matomo if

Organizations that need GA-level depth with full data control and compliance.

  • Deepest feature set among privacy-first tools
  • 100% data ownership and self-hosting
  • Trusted by public sector organizations

Look elsewhere if: Teams wanting a simple dashboard (Plausible, Fathom, Umami).

Choose Querri if

Small and mid-sized teams without a data analyst who want checkable plain-English answers across their SaaS and warehouse data.

  • No SQL needed for non-technical business users
  • Answers expose sources and calculations, which makes checking easy
  • Unlimited dashboard viewers, exports and file uploads on paid tiers

Look elsewhere if: Data teams that want full SQL modelling control or a low-cost self-hosted BI stack (Metabase, Power BI).

Matomo vs Querri pricing

Matomo

  • On-Premise$0GPL, self-hosted; premium plugin bundles extra
  • Cloud Business29/mo50k hits/mo, 30 websites, 30 users; excl. tax
  • Cloud EnterpriseCustomCustom limits, CSM, SAML/LDAP

Querri

  • Free$015 credits/mo, 3 connectors, 50 MB storage, 7-day retention
  • Pro$119/mo200 credits, 10 connectors, 5 GB; 20% off billed annually
  • Team$399/mo750 credits, 10 creators, 20 connectors, 99.9% SLA
  • ScaleCustomSSO/SCIM, row-level security, white-label embed, HIPAA BAA

Matomo · Key features

  • Full web analytics with custom dimensions and reports
  • Heatmaps, session recordings and form analytics (premium)
  • Funnels, A/B testing and ecommerce tracking
  • Built-in tag manager
  • Cookieless and consent-aware configurations
  • On-premise or cloud; GDPR, HIPAA, CCPA tooling

Cons

  • Dated interface
  • Premium plugins add cost on-premise
  • Performance tuning needed at scale

Querri · Key features

  • Plain-English questions answered with the rows and calculations shown
  • 130+ read-only connectors including Salesforce, NetSuite and Snowflake
  • The Library stores business definitions applied to every answer
  • Dashboards, decks and scheduled reports built from one conversation
  • Screenshot-to-dashboard rebuilds an existing dashboard from an image
  • Nightly insight summaries and KPI monitors flag what changed

Cons

  • Credit metering makes heavy question volume expensive
  • Large price jump from Free to the $119 Pro plan
  • Free plan keeps data for only 7 days

Matomo vs Querri: FAQ

Do Matomo and Querri have a free plan?

Yes, both Matomo and Querri have a free plan; paid plans add more usage and features.

Which is better for small businesses, Matomo or Querri?

Querri lists small businesses as a core audience, while Matomo is aimed more at enterprise and agencies.

Not sure yet?