Lex vs Willow
Lex and Willow are both AI writing tools. Lex is aimed at creators, while Willow is aimed at freelancers and small businesses. Both have a free plan.
A word processor with AI built in
AI voice dictation and writing agent that works in any app
| Pricing | Freemium | Freemium · $15 |
| Starting price | Not published | $15/mo |
| Free plan | Yes | Yes |
| Free trial | — | — |
| Built for | Creators | Freelancers, Small businesses, Enterprise, Creators |
| Platforms | web | macos, windows, ios |
| Country | US · 2022 | US · 2025 |
| Rating | — | — |
Choose Lex if
Writers who want AI feedback in a calm editor.
- Focused writing experience
- Helpful feedback
- Collaboration
Look elsewhere if: Teams needing complex documents.
Choose Willow if
Professionals and developers who write a lot of email, chat messages and AI prompts on Mac, Windows or iPhone and want to speak instead of type.
- Works system-wide, so no per-app plugins are needed
- Cleans and formats text instead of producing raw transcripts
- Wally and style memory adapt drafts to email, Slack or prompts
Look elsewhere if: Android users or people who mainly want grammar and style polishing of text they type themselves (Grammarly, Wordtune).
Lex vs Willow pricing
Lex
Willow
- Basic$0Frontier Mini dictation model, 20 Scribe uses per week
- Pro$15/moPer user; Frontier Pro model, unlimited Scribe; $12 billed annually
- Business$35/moEnforced zero data retention, HIPAA, admin; $28 billed annually
- EnterpriseCustomSSO/SAML, invoice billing, MSA and DPA, usage API
Lex · Key features
- Minimal editor
- Inline AI feedback and rewrites
- Research checks
- Sharing and comments
- Version history
- Model selection
Cons
- Limited formatting
- Small team
- Fewer integrations
Willow · Key features
- Hotkey voice dictation into any text field on Mac, Windows and iPhone
- Automatic filler removal, punctuation and app-aware formatting
- 100+ languages with switching, plus whisper and offline modes
- Auto-learning dictionary for names, product terms and abbreviations
- Scribe drafts emails and replies from a spoken brief or rewrites highlighted text
- Wally chat agent that iterates on drafts and learns your style per app
Cons
- No Android app yet; it is listed as coming soon
- Free plan uses a weaker model and caps Scribe at 20 uses a week
- Enforced zero data retention and HIPAA require the $35 Business plan
Lex vs Willow: FAQ
Do Lex and Willow have a free plan?
Yes, both Lex and Willow have a free plan; paid plans add more usage and features.
Which is better for small businesses, Lex or Willow?
Willow lists small businesses as a core audience, while Lex is aimed more at creators.