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Landbot vs SurveySparrow

Landbot and SurveySparrow are both forms & surveys tools. Landbot is aimed at small businesses and agencies, while SurveySparrow is aimed at small businesses and enterprise. Both have a free plan.

Landbot

Conversational forms and WhatsApp bots

SurveySparrow

Conversational surveys, NPS and CX feedback for growing teams

PricingFreemiumFreemium · $19
Starting priceNot published$19/mo
Free planYesYes
Free trial14 days14 days
Built forSmall businesses, AgenciesSmall businesses, Enterprise, Agencies
Platformswebweb, ios, android
CountryES · 2017—
Rating——

Choose Landbot if

Marketers building conversational lead flows.

  • Easy visual builder
  • WhatsApp support
  • Great for lead gen

Look elsewhere if: Advanced AI agents (Voiceflow).

Choose SurveySparrow if

SMB and mid-market teams that want engaging surveys plus NPS and employee feedback in one platform without Qualtrics-level cost.

  • Chat-style surveys often feel more engaging than long forms
  • Covers customer, employee and market research in one tool
  • Strong integrations with CRM and help desk tools

Look elsewhere if: Teams needing month-to-month billing, enterprise research panels or design-heavy marketing forms (SurveyMonkey, Typeform, Qualtrics).

Landbot vs SurveySparrow pricing

Landbot

  • Free€0100 chats/mo, 1 seat
  • Starter€40/mo€32/mo billed annually; 500 chats, 100 AI chats, 2 seats
  • Professional€100/mo€80/mo billed annually; 2,500 chats, 3 seats; WhatsApp +€100
  • BusinessCustomFrom €400/mo; custom chats, from 5 seats

SurveySparrow

  • Free$01 user, 3 active surveys, 75 responses per quarter
  • Basic$19/moBilled yearly; 1 user, 2,500 responses
  • EnterpriseCustomCustom responses, SSO and advanced CX features

Landbot · Key features

  • Visual flow builder
  • Conversational landing pages
  • WhatsApp automation
  • AI assistants
  • CRM integrations
  • Analytics

Cons

  • Chat-volume pricing
  • WhatsApp is a paid add-on
  • Complex logic gets messy

SurveySparrow · Key features

  • Conversational surveys that show one question at a time
  • NPS, CSAT and CES programs with automated follow-ups
  • 360-degree employee assessments and pulse surveys
  • Offline survey apps for iOS and Android field work
  • Distribution by email, SMS, WhatsApp, web embed and links
  • In-app SpotChecks micro-surveys for websites and products

Cons

  • No monthly billing; only quarterly or yearly plans
  • Response caps on lower tiers fill up quickly
  • Higher-tier pricing is hard to find and often quote-based

Landbot vs SurveySparrow: FAQ

Do Landbot and SurveySparrow have a free plan?

Yes, both Landbot and SurveySparrow have a free plan; paid plans add more usage and features.

Not sure yet?