Happy Valley

kōdlo vs Needle

kōdlo and Needle are both sales engagement & outbound tools. kōdlo is aimed at small businesses and freelancers, while Needle is aimed at agencies and small businesses. kōdlo costs less, from $49/mo versus $69/mo for Needle. Both have a free plan.

kōdlo

AI sales workspace for prospecting, cited research and outreach

Needle

Outbound engine you run from Claude, ChatGPT or Slack via MCP

PricingFreemium · $49Paid · $69
Starting price$49/mo$69/mo
Free planYesYes
Free trial—7 days
Built forSmall businesses, FreelancersAgencies, Small businesses, Freelancers
Platformswebweb
CountryPLDE
Rating——

Choose kōdlo if

Founders and small B2B sales teams selling high-ticket products who want research, prospecting and drafting in one workspace.

  • One shared context for research, drafts and CRM records
  • Research answers come with sources
  • Nothing is imported or sent without your approval

Look elsewhere if: Teams that need large-scale enrichment or built-in sequencing and sending (Clay, Apollo.io).

Choose Needle if

Founders, small sales teams and agencies that want to run multichannel outbound by prompting the AI assistant they already use.

  • No lead credits or per-lead charges
  • Works from the AI assistant your team already uses
  • Human approval step before messages go out

Look elsewhere if: Teams that need a large verified B2B contact database or mature email deliverability tooling (Apollo, lemlist, Instantly).

kōdlo vs Needle pricing

kōdlo

  • Free$01 seat, one-time AI credits, no card
  • Starter$49/mo1 seat, MCP, note taker; 15% off billed quarterly; plus VAT
  • Pro$199/moUp to 3 seats, long-term memory, 4x limits; 15% off quarterly
  • CustomCustomCustom agents and integrations, SSO, SLA, DPA

Needle

  • Free Trial$07 days, 1 connected account, no card required
  • Pro$69/account/mo1 to 10 accounts; unlimited campaigns, inbox and API
  • Agency$34/account/moFor accounts 11 to 50; first 10 at $69; white-label
  • EnterpriseCustom51+ accounts, custom rates, dedicated deployment

kōdlo · Key features

  • ICP builder that interviews you to write your profile and playbook
  • Prospect finder with a buying signal behind every lead
  • Deep search reports with citations from public sources
  • Knowledge Hub with OCR that cites file and page in answers
  • Contacts, pipeline, tickets and scheduled agent jobs
  • Outreach drafts in saved tone-of-voice presets

Cons

  • No native CRM, email or calendar sync
  • Free plan excludes MCP, note taker and long-term memory
  • Deck generator is still in beta

Needle · Key features

  • MCP server that runs outbound from Claude, ChatGPT, Codex or Cursor
  • Lead lists from LinkedIn, Instagram and Places business listings
  • Finds people engaging with competitors' posts
  • Multichannel sequences across LinkedIn, Instagram and email with branching
  • Per-account daily limits, human-like pacing and sender warm-up
  • Suppression of customers, open deals and recently contacted leads

Cons

  • WhatsApp and SMS channels are not live yet
  • No named CRM integrations on the website
  • LinkedIn and Instagram automation can risk account restrictions

kōdlo vs Needle: FAQ

Which is cheaper, kōdlo or Needle?

kōdlo starts at $49/mo and Needle at $69/mo. Both prices are checked on the vendors' own pricing pages.

Do kōdlo and Needle have a free plan?

Yes, both kōdlo and Needle have a free plan; paid plans add more usage and features.

Not sure yet?