Happy Valley

kōdlo vs Lusha

kōdlo and Lusha are both sales engagement & outbound tools. kōdlo is aimed at small businesses and freelancers, while Lusha is aimed at small businesses. kōdlo costs less, from $49/mo versus $49.90/mo for Lusha. Both have a free plan.

kōdlo

AI sales workspace for prospecting, cited research and outreach

Lusha

B2B contact and company data with a browser extension

PricingFreemium · $49Freemium · $50
Starting price$49/mo$49.90/mo
Free planYesYes
Free trial——
Built forSmall businesses, FreelancersSmall businesses
Platformswebweb
CountryPLIL · 2016
Rating——

Choose kōdlo if

Founders and small B2B sales teams selling high-ticket products who want research, prospecting and drafting in one workspace.

  • One shared context for research, drafts and CRM records
  • Research answers come with sources
  • Nothing is imported or sent without your approval

Look elsewhere if: Teams that need large-scale enrichment or built-in sequencing and sending (Clay, Apollo.io).

Choose Lusha if

Sales teams that rely on phone outreach.

  • Good phone number coverage
  • Easy extension workflow
  • GDPR and CCPA compliance focus

Look elsewhere if: Teams wanting all-in-one sequences (Apollo).

kōdlo vs Lusha pricing

kōdlo

  • Free$01 seat, one-time AI credits, no card
  • Starter$49/mo1 seat, MCP, note taker; 15% off billed quarterly; plus VAT
  • Pro$199/moUp to 3 seats, long-term memory, 4x limits; 15% off quarterly
  • CustomCustomCustom agents and integrations, SSO, SLA, DPA

Lusha

  • Free$040 credits/mo, 1 user
  • Starter$49.90/mo$37.45/mo billed annually; 400 credits/mo, 1 seat
  • Professional$69.90/mo$52.45/mo billed annually; 600 credits/mo, 2 seats
  • Premium$399.90/mo$299.95/mo billed annually; 3,400 credits, 5 seats
  • EnterpriseCustomCustom credits and seats

kōdlo · Key features

  • ICP builder that interviews you to write your profile and playbook
  • Prospect finder with a buying signal behind every lead
  • Deep search reports with citations from public sources
  • Knowledge Hub with OCR that cites file and page in answers
  • Contacts, pipeline, tickets and scheduled agent jobs
  • Outreach drafts in saved tone-of-voice presets

Cons

  • No native CRM, email or calendar sync
  • Free plan excludes MCP, note taker and long-term memory
  • Deck generator is still in beta

Lusha · Key features

  • Contact data: emails and direct dials
  • LinkedIn browser extension
  • Prospecting filters and lists
  • CRM enrichment
  • Intent and job change signals
  • API on higher plans

Cons

  • Credit limits
  • Smaller engagement features than Apollo
  • Coverage varies by region

kōdlo vs Lusha: FAQ

Which is cheaper, kōdlo or Lusha?

kōdlo starts at $49/mo and Lusha at $49.90/mo. Both prices are checked on the vendors' own pricing pages.

Do kōdlo and Lusha have a free plan?

Yes, both kōdlo and Lusha have a free plan; paid plans add more usage and features.

Not sure yet?