Happy Valley

IFTTT vs Make

IFTTT and Make are both workflow automation tools. IFTTT is aimed at freelancers and creators, while Make is aimed at small businesses and agencies. Both have a free plan.

IFTTT

Simple applets for apps and smart home

Make

Visual automation with branching scenarios

PricingFreemium · $5Freemium
Starting price$4.99/moNot published
Free planYesYes
Free trial——
Built forFreelancers, CreatorsSmall businesses, Agencies
Platformsweb, ios, androidweb
CountryUS · 2010CZ · 2012
Rating——

Choose IFTTT if

Consumers and smart home users.

  • Easy
  • Great for smart home
  • Cheap

Look elsewhere if: Business workflows (Zapier).

Choose Make if

Operations teams and power users comfortable with visual logic who want Zapier-like breadth at lower cost.

  • Far cheaper per credit than Zapier tasks
  • Handles complex branching and data visually
  • Strong HTTP module for any API

Look elsewhere if: Users wanting the simplest possible setup (Zapier) or developers who prefer code and self-hosting (n8n).

IFTTT vs Make pricing

IFTTT

  • Free$02 Applets
  • Pro$4.99/mo$2.99/mo billed annually; 20 Applets
  • Pro+$14.99/mo$8.99/mo billed annually; unlimited Applets, multi-step

Make

    IFTTT · Key features

    • Simple applets
    • Smart home integrations
    • Multi-step (Pro+)
    • Filters and queries
    • AI services
    • Mobile app

    Cons

    • Limited for business
    • Free plan small
    • Slower triggers

    Make · Key features

    • Visual scenario builder with routers, iterators and aggregators
    • 2,000+ app modules plus HTTP, JSON and webhooks
    • Advanced data mapping and functions
    • Error handling, scheduling and execution history
    • AI modules and Make AI Agents
    • Templates and team collaboration

    Cons

    • Learning curve for non-technical users
    • Scenario debugging can be fiddly
    • Fewer native apps than Zapier

    IFTTT vs Make: FAQ

    Do IFTTT and Make have a free plan?

    Yes, both IFTTT and Make have a free plan; paid plans add more usage and features.

    Which is better for small businesses, IFTTT or Make?

    Make lists small businesses as a core audience, while IFTTT is aimed more at freelancers and creators.

    Not sure yet?