Gumroad vs Stan
Gumroad and Stan are both E-commerce tools aimed at creators. Only Gumroad has a free plan.
| Pricing | Free | Paid · $29 |
| Starting price | Not published | $29/mo |
| Free plan | Yes | No |
| Free trial | — | 14 days |
| Built for | Creators | Creators |
| Platforms | web | web, ios, android |
| Country | US · 2011 | US · 2020 |
| Rating | — | — |
Choose Gumroad if
Creators starting to sell digital products without upfront costs.
- No monthly fee
- Extremely simple setup
- Tax handled as merchant of record
Look elsewhere if: Established sellers with volume (Lemon Squeezy, Payhip, Stripe).
Choose Stan if
Social creators monetizing.
- Conversion-optimized checkout
- Mobile-first
- Coaching built in
Look elsewhere if: Large catalog stores.
Gumroad vs Stan pricing
Gumroad
- Direct sales10% + $0.50/saleNo monthly fee; profile or direct links
- Discover sales30%/saleSales via Gumroad Discover marketplace
Stan
- Creator$29/mo$300/yr billed annually; store, courses, bookings
- Creator Pro$99/mo$948/yr billed annually; email, upsells, affiliates
Gumroad · Key features
- Sell digital downloads, memberships and courses
- Simple product pages and storefront
- Merchant of record for sales tax
- Discount codes, upsells and affiliates
- Email updates to customers
- Discover marketplace
Cons
- 10% fee is high at scale
- Limited design customization
- Discover fee is 30%
Stan · Key features
- Link-in-bio store
- Digital products
- Courses
- Coaching bookings
- Memberships
- Email (Pro)
Cons
- Monthly cost
- Design limits
- Fewer integrations
Gumroad vs Stan: FAQ
Do Gumroad and Stan have a free plan?
Gumroad has a free plan. Stan has no free plan, a 14-day free trial.