Happy Valley

Google Forms vs Tally

Google Forms and Tally are both forms & surveys tools. Google Forms is aimed at small businesses and freelancers, while Tally is aimed at freelancers and creators. Both have a free plan.

Google Forms

Free forms and surveys from Google

Tally

The simplest way to create forms

PricingFreeFreemium · $29
Starting priceNot published$29/mo
Free planYesYes
Free trial——
Built forSmall businesses, FreelancersFreelancers, Creators, Small businesses
Platformswebweb
CountryUS · 2008BE · 2020
Rating——

Choose Google Forms if

Internal surveys, educators and anyone needing a quick free form.

  • Completely free
  • Familiar and easy
  • Seamless Sheets integration

Look elsewhere if: Branded marketing forms or payments (Tally, Fillout, Typeform).

Choose Tally if

Indie makers, startups and small teams who want powerful forms without paying per response.

  • Most generous free plan in the category
  • Fast, elegant form creation
  • Strong Notion and Airtable integrations

Look elsewhere if: Enterprises needing HIPAA, SSO and advanced analytics (Jotform, Typeform Enterprise).

Google Forms vs Tally pricing

Google Forms

  • Free$0With any Google account
  • Workspacefrom $7/user/moBusiness Starter, annual; $8.40 flexible

Tally

  • Free$0Unlimited forms and submissions, Tally branding
  • Pro$29/mo$290/yr; remove branding, custom domains, team
  • Business$89/mo$890/yr; data retention, email verification

Google Forms · Key features

  • Unlimited forms and responses
  • Quizzes with auto-grading
  • Section-based branching
  • Real-time responses to Google Sheets
  • File upload (Google accounts)
  • Apps Script automation

Cons

  • Limited design and branding
  • No payments
  • Basic logic only

Tally · Key features

  • Notion-style editor with slash commands and blocks
  • Conditional logic, calculations, hidden fields and answer piping
  • Unlimited forms and submissions on the free plan
  • Payments via Stripe and file uploads
  • Native Notion, Airtable, Google Sheets and Slack integrations
  • Embeds, pop-ups and custom domains (Pro)

Cons

  • Analytics are basic
  • Fewer templates than Typeform or Jotform
  • Team features only on Pro and Business

Google Forms vs Tally: FAQ

Do Google Forms and Tally have a free plan?

Yes, both Google Forms and Tally have a free plan; paid plans add more usage and features.

Not sure yet?