Google Analytics vs MRRaudit
Google Analytics and MRRaudit are both analytics tools aimed at small businesses and enterprise. Both have a free plan.
Google's free web and app analytics
Free audit that explains why Stripe and ChartMogul MRR differ
| Pricing | Free | Free |
| Starting price | Not published | Not published |
| Free plan | Yes | Yes |
| Free trial | — | — |
| Built for | Small businesses, Enterprise, Agencies | Small businesses, Enterprise |
| Platforms | web | web |
| Country | US · 2005 | DE |
| Rating | — | — |
Choose Google Analytics if
Businesses running paid acquisition on Google or needing warehouse-level event data for free.
- Free with enormous capability
- Unmatched integration with Google Ads and Search Console
- BigQuery export enables custom analysis
Look elsewhere if: Small content or SaaS sites wanting simple, compliant traffic numbers.
Choose MRRaudit if
Stripe-billed SaaS companies that need to explain and defend their MRR or ARR figure, with or without ChartMogul.
- Completely free, confirmed by the ChartMogul team at launch
- Built by the ChartMogul team, which has worked on SaaS metrics since 2014
- Works without a ChartMogul account
Look elsewhere if: Teams on other billing systems or anyone who wants ongoing revenue dashboards (Baremetrics, ChartMogul).
Google Analytics vs MRRaudit pricing
Google Analytics
- Google Analytics 4$0Standard property with data limits
- Google Analytics 360CustomEnterprise tier sold via Google sales; no public price
MRRaudit
- Free$0Full MRR audit, read-only Stripe access, no ChartMogul account needed
Google Analytics · Key features
- Event-based model across web and apps
- Explorations: funnels, paths, segment overlap, cohorts
- Google Ads integration and data-driven attribution
- Free BigQuery export of raw events
- Predictive audiences and anomaly detection
- Consent Mode and server-side tagging via Tag Manager
Cons
- Complex interface and steep learning curve
- Sampling and thresholds obscure data
- Consent requirements shrink EU data
MRRaudit · Key features
- Customer-by-customer comparison of Stripe MRR and ChartMogul MRR
- Stripe-only audit with a temporary ChartMogul account deleted after about 7 days
- Custom MRR rules for refunds, discounts, failed payments and usage revenue
- Discrepancies grouped as missing in Stripe, missing in ChartMogul, MRR or status mismatch
- Plain-language cause for each difference, such as voided invoices or recurring discounts
- Every row linked to the customer, invoices and subscription events behind it
Cons
- Only Stripe is supported as a billing source for now
- A one-off diagnostic, not a dashboard for ongoing metrics
- Stripe data is processed through ChartMogul's platform when you have no account
Google Analytics vs MRRaudit: FAQ
Do Google Analytics and MRRaudit have a free plan?
Yes, both Google Analytics and MRRaudit have a free plan; paid plans add more usage and features.