FirstPromoter vs Refersion
FirstPromoter and Refersion are both affiliate & referral programs tools. FirstPromoter is aimed at small businesses, while Refersion is aimed at E-commerce and small businesses. Refersion costs less, from $39/mo versus $49/mo for FirstPromoter. Only Refersion has a free plan.
Affiliate and referral tracking for subscription businesses
Affiliate and influencer program software for Shopify and DTC brands
| Pricing | Paid · $49 | Paid · $39 |
| Starting price | $49/mo | $39/mo |
| Free plan | No | Yes |
| Free trial | 14 days | — |
| Built for | Small businesses | E-commerce, Small businesses |
| Platforms | web | web |
| Country | RO · 2017 | US |
| Rating | — | — |
Choose FirstPromoter if
Subscription businesses with varied billing systems.
- Wide billing support
- Mature features
- Fraud tools
Look elsewhere if: Enterprise partnerships.
Choose Refersion if
DTC ecommerce brands on Shopify, WooCommerce or BigCommerce that want to run an affiliate and influencer program with accurate first-party tracking.
- Purpose-built for ecommerce rather than SaaS referral programs
- Cookieless first-party tracking holds up against browser restrictions
- Unlimited affiliates, clicks and conversions on every paid plan
Look elsewhere if: B2B SaaS partner programs or simple customer referral loops (PartnerStack, ReferralCandy, FirstPromoter).
FirstPromoter vs Refersion pricing
FirstPromoter
- Starter$49/mo$490/yr billed annually; up to $5k/mo affiliate revenue
- Business$99/mo$990/yr billed annually; up to $15k/mo affiliate revenue
- Enterprise$149/mo$1,490/yr billed annually; above $15k/mo revenue
Refersion
- Marketplace Listing$0Public listing only; tracking and payouts need a paid plan
- Launch$39/mo$29/mo billed yearly; plus 3% of affiliate-driven sales
- Growth$199/mo$159/mo billed yearly; plus 2% of sales; API access
- ScaleCustomFlat monthly fee, white-glove onboarding, Slack channel
FirstPromoter · Key features
- Recurring commission tracking
- Broad billing integrations
- Fraud detection
- Custom portals
- Multiple campaigns
- Payout management
Cons
- Revenue tiers
- UI less modern
- Limited discovery
Refersion · Key features
- First-party tracking domain attribution without third-party cookies or redirects
- Affiliate marketplace where creators discover and apply to brand offers
- Branded affiliate registration pages and recruitment tools
- Commission rules by product, customer email, subscription or new customers
- One-click affiliate payouts including PayPal, with tax form collection
- Multi-store management and API access on the Growth plan
Cons
- Percentage of affiliate sales on top of the subscription adds up
- API access and advanced commissions start at $199 per month
- No published free trial for the paid plans
FirstPromoter vs Refersion: FAQ
Which is cheaper, FirstPromoter or Refersion?
Refersion starts at $39/mo and FirstPromoter at $49/mo. Both prices are checked on the vendors' own pricing pages.
Do FirstPromoter and Refersion have a free plan?
FirstPromoter has no free plan, a 14-day free trial. Refersion has a free plan.