Fathom Analytics vs MentionBird
Fathom Analytics and MentionBird are both analytics tools. Fathom Analytics is aimed at small businesses and freelancers, while MentionBird is aimed at small businesses and agencies. Fathom Analytics costs less, from $15/mo versus $79/mo for MentionBird.
Simple, privacy-first analytics
Tracks how AI assistants mention your brand and what to fix
| Pricing | Paid · $15 | Paid · $79 |
| Starting price | $15/mo | $79/mo |
| Free plan | No | No |
| Free trial | 7 days | — |
| Built for | Small businesses, Freelancers | Small businesses, Agencies, E-commerce |
| Platforms | web | web |
| Country | CA · 2018 | SG |
| Rating | — | — |
Choose Fathom Analytics if
Agencies and businesses with many sites who want simple, compliant analytics.
- Strong privacy positioning and legal review
- 50 sites included per plan
- Simple, fast dashboard
Look elsewhere if: Product analytics or funnel analysis (PostHog, Plausible funnels).
Choose MentionBird if
SaaS, e-commerce and agency marketers who want an affordable, self-serve way to track and improve AI assistant mentions.
- Shows the hidden searches and sources behind AI answers
- Concrete ranked actions, not only scores
- No code, plugin or tracking tag on your site
Look elsewhere if: Enterprises that need broad engine coverage and security documentation from day one (Profound).
Fathom Analytics vs MentionBird pricing
Fathom Analytics
- 100k pageviews$15/mo50 sites included, all features, analytics API
- 200k pageviews$25/moSame features, higher volume
- 500k pageviews$45/moSame features, higher volume
- 1M pageviews$60/moSame features, higher volume
- Higher tiersfrom $100/mo2M to 25M pageviews ($100-$470/mo), then custom
MentionBird
- Starter$79/mo100 prompt runs/day, ChatGPT and Gemini; $790/yr
- Growth$299/mo400 runs/day, adds Perplexity and Claude; $2,990/yr
- CustomCustomUnlimited runs, all 8 AI platforms, unlimited brands
Fathom Analytics · Key features
- Single-page dashboard with realtime data
- Events, goals and UTM campaign tracking
- 50 sites included on every plan
- EU isolation for EU visitor data
- Email reports and uptime monitoring
- Google Search Console integration and ad-blocker bypass option
Cons
- No funnels or retention analysis
- Fewer segmentation options
- Pricing by pageviews can exceed Plausible at some tiers
MentionBird · Key features
- Daily tracking of buyer prompts across AI assistants
- Suggested prompts across five question types with volume and difficulty
- Mention, citation and competitor tracking by country
- Tracking of the web searches AI runs behind each answer
- Answer Agent with ranked moves by effort and impact
- Prompt labels to group by brand, product or project
Cons
- Starter tracks only ChatGPT and Gemini
- Grok, AI Overviews, Copilot and DeepSeek need the Custom plan
- No free plan or free trial
Fathom Analytics vs MentionBird: FAQ
Which is cheaper, Fathom Analytics or MentionBird?
Fathom Analytics starts at $15/mo and MentionBird at $79/mo. Both prices are checked on the vendors' own pricing pages.
Do Fathom Analytics and MentionBird have a free plan?
Fathom Analytics has no free plan, a 7-day free trial. MentionBird has no free plan.