Dreamdata vs Singular
Dreamdata and Singular are both ad management & attribution tools aimed at small businesses and enterprise. Both have a free plan.
B2B revenue attribution and audience activation for marketers
Mobile and web attribution joined with ad cost data for true ROI
| Pricing | Freemium | Freemium |
| Starting price | Not published | Not published |
| Free plan | Yes | Yes |
| Free trial | — | — |
| Built for | Small businesses, Enterprise | Small businesses, Enterprise, Agencies |
| Platforms | web | web |
| Country | DK · 2018 | US · 2014 |
| Rating | — | — |
Choose Dreamdata if
B2B SaaS marketing teams with long sales cycles that need to tie ads and content to pipeline at the account level.
- Built for B2B buying committees, not single-user ecommerce
- Genuine free plan to test tracking and account identification
- Wide integration set across CRM, ads and intent data
Look elsewhere if: Ecommerce and DTC brands (Hyros, Rockerbox) or teams that only need event data piping without attribution (Segment).
Choose Singular if
Mobile app and game publishers spending across many ad networks who need attribution and cost data reconciled into reliable ROI.
- Strong reconciliation of ad spend with revenue for real ROAS
- Transparent usage pricing, including a generous free tier
- Wide coverage beyond mobile: web, CTV and console attribution
Look elsewhere if: Web-only businesses or teams that only need basic install tracking (AppsFlyer, Adjust, Google Analytics).
Dreamdata vs Singular pricing
Dreamdata
- Free$05 seats, 2 months of user history, 3 stage models, 1 sync
- Attribution & ActivationCustomAI attribution, ROI reporting, dedicated CSM, SSO; guided trial
Singular
- Free$0Up to 15,000 paid conversions; attribution, SKAN, cost data
- Growth$0.05/conversionAdds technical support and 1:1 onboarding; ETL add-on
- EnterpriseCustomCSM, SLA, cross-device attribution, 365-day cohorts, SSO
Dreamdata · Key features
- Account-level customer journeys across ads, web and CRM data
- Cookie and cookieless tracking with company identification
- Multi-touch, AI and custom attribution models
- ROI and ROAS reporting tied to pipeline and closed revenue
- Audience activation to LinkedIn, Google and Meta ad platforms
- Engagement scoring with Slack and Teams alerts for sales
Cons
- Paid tiers are quote-only with no published prices
- Free plan keeps only two months of user history
- Accuracy depends heavily on CRM hygiene
Singular · Key features
- Mobile, web, cross-device, CTV and PC or console attribution
- SKAdNetwork attribution and conversion modeling for iOS campaigns
- Cost aggregation from more than 1,200 ad networks and sources
- Creative IQ reporting at the level of individual ad creatives
- Fraud prevention that blocks fake installs before you pay for them
- Deep linking, smart banners and web-to-app or QR-to-app flows
Cons
- Dense interface with a real learning curve for small teams
- Advanced features like 365-day cohorts and SSO need Enterprise
- Smaller partner ecosystem than AppsFlyer
Dreamdata vs Singular: FAQ
Do Dreamdata and Singular have a free plan?
Yes, both Dreamdata and Singular have a free plan; paid plans add more usage and features.