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Developer Tools vs Semrush

Developer Tools and Semrush are both SEO tools tools. Developer Tools is aimed at freelancers and small businesses, while Semrush is aimed at agencies and enterprise. Both have a free plan.

Developer Tools

173 free web, DNS, SSL, SEO & developer tools — fast, live, no sign-up

Semrush

All-in-one marketing intelligence

PricingFreeFreemium · $139
Starting priceNot published$139/mo
Free planYesYes
Free trial—7 days
Built forFreelancers, Small businesses, DevelopersAgencies, Enterprise
Platformsweb, ios, android, macos, windows, linuxweb
CountryTR · 2015US · 2008
Rating——

Choose Developer Tools if

Choose Semrush if

Agencies and marketing teams who need SEO plus paid and content tools in one place.

  • Broadest marketing toolset in one subscription
  • Huge keyword database and competitive intelligence
  • Strong PPC research

Look elsewhere if: Backlink-focused SEOs who prefer Ahrefs or small sites needing basic tracking (SE Ranking, Mangools).

Developer Tools vs Semrush pricing

Developer Tools

    Semrush

    • Free$0For trying out the platform, no card required
    • SEO$139/mo$117.33/mo annually; 5 sites, 500 tracked keywords
    • Starter$199/mo$165.17/mo annually; SEO + AI Search, 50 prompts
    • Pro+$299/mo$248.17/mo annually; 15 sites, 1,500 keywords
    • AdvancedCustom40+ sites, 5,000+ keywords, API access

    Developer Tools · Key features

      Semrush · Key features

      • Keyword research with Keyword Magic Tool and intent data
      • Site Audit, Position Tracking and On Page SEO Checker
      • Backlink Analytics and Link Building tool
      • Advertising Research and PPC keyword tools
      • Content toolkit: Topic Research, SEO Writing Assistant
      • AI visibility toolkit for AI Overviews and chatbots

      Cons

      • Expensive, with add-ons for local, social and trends
      • Interface can feel overwhelming
      • Backlink index slightly behind Ahrefs for some

      Developer Tools vs Semrush: FAQ

      Do Developer Tools and Semrush have a free plan?

      Yes, both Developer Tools and Semrush have a free plan; paid plans add more usage and features.

      Which is better for small businesses, Developer Tools or Semrush?

      Developer Tools lists small businesses as a core audience, while Semrush is aimed more at agencies and enterprise.

      Not sure yet?